Musicians: Stop Building An Email List
Guest post by Chris Rockett of Music Marketing Classroom. I know the title of this post may seem a little bit weird considering I have been banging on about fan. Continue reading
J Prophet: Building With One’s Community Of Belief
J Prophet is a Christian hip hop artist based in Mount Vernon, NY. His approach to establishing a career interests me even though he hasn't yet achieved the outsized following. Continue reading
Creative Music Marketing: The Band Perry, Leftover Salmon, iamamiwhoami, Clown & Sunset, Metric
Many of my creative music marketing posts have focused on projects that weren't necessarily intended for promotional purposes but had marketing elements built into the work whether it was a. Continue reading
Alanis Morrisette Releases Lyrics Prior To Music
Another no-cost way to please fans: Alanis Morissette’s 1st single off her 1st album in 4 years, "Havoc and Bright Lights", is launching online with a lyrics-first approach. As a. Continue reading
There Are Things A Band Should Never Do
Guest post by Tyler Hayes, founder of Liisten.com, an independent music discovery site. Don't label songs "Demo", "Rough Mix", "Unmastered" or anything in that vein. Even if it is one. Continue reading
It Takes A Fanbase: Amanda Palmer’s Tips For Kickstarter Success
Amanda Palmer continues to raise the bar at Kickstarter after breaking the record for crowdfunding music. Palmer’s always been open about how she does things, it’s part of her approach. Continue reading
How To Offer Free Music Downloads And Press Kits Via Dropbox & WordPress
Musicians often need to provide free music downloads for press purposes or to spread the word to fans. Recently Dropbox unveiled a feature that allows you to share with a. Continue reading
Creative Allies Launches Free Facebook App That Creates Design Contests For Musicians
Creative Allies is a free web-based service that facilitiates art contests for bands, films and festivals. A couple of years back Skyline Music used them to crowdsource a logo and. Continue reading
Socialcam Battles Viddy For Mobile Video Sharing Supremacy
Since the billion dollar acquisition of Instagram by Facebook, the phrase "Instragram for Video" has taken on an added meaning related to expensive mergers. However, for music marketing, the mobile. Continue reading
Case Study: Vinyl Thief Builds Fanbase With Free Music, Web Marketing & Live Shows
Vinyl Thief is an indie rock band based in Nashville. After releasing an EP that sparked only a limited response, they decided to add marketer Wes Davenport to their team.. Continue reading
