Facebook: Promising Numbers In Video Advertising
A recent TubeMogul study sampled 25 video advertising major campaigns that ran identical videos within Facebook ad units and comparable click-to-play video ad units on publisher sites. What they found. Continue reading
Zimbalam Upgrades Player & Widget, Adds Data
Digital music distributor Zimbalam has announced that their real-time BackStage CRM system, integrated player, and Facebook Widget are now live for all users. Their integrated distribution and marketing system has the potential to. Continue reading
Refe Tuma Adds To Discussion About OK GO
With regards to a post that ran last week about OK GO and how their their viral marketing efforts overpower their music, Refe Tuma of Creative Deconstruction has written a great follow-up piece, where he asks, Do Viral. Continue reading
How To Get A Job In The Music Industry
Kyle Bylin, Editor — (@kbylin) I. My Journey To Hypebot In August 2008, Bruce found me. At the time, I was twenty-year-old college student and an intern at an indie record. Continue reading
Nimbit & JSR Merchandising Create New Partnership
Direct-to-fan platform Nimbit and entertainment retail and tour merchandiser JSR have announced a technology and co-marketing agreement. The deal creates an end-to-end merchandising and fan engagement offering for national touring artists. Continue reading
How To Create A Great Digital Musc Strategy
"What does it mean to be an artist in 2010? What is a record company? A music company? A recorded music company? How do we define and work on music. Continue reading
ArtistData Has Now Made 3.75 Million Updates
Adds 7 New Syndication Partners ArtistData recently delivered the 3.75 millionth syndicated update on behalf of its artist members. They've also made their syndication offering more powerful by adding 7 more. Continue reading
The Nimbit vs. Topspin Smackdown
Scott Feldman is a marketing consultant for artists and music companies including Nimbit where he serves as their Director of Marketing. So I'll admit that I was more than a. Continue reading
OK Go + Amanda Palmer: The Kings & Queen Of Modern D.I.Y. Join Forces
Two of the most visible proponents of modern music marketing, Amanda Palmer and OK Go are joining forces for both a design contest and live concert webcast this Monday ,May. Continue reading
Nimbit Expands Direct To Fan Toolkit With NimbitPro
At the ASCAP Expo in Hollywood today, direct to fan services provider Nimbit announced the addition of nimbitPro, an improved suite of tools and services designed to allow artists and. Continue reading
Non-Profit CASH Music Adds Two Free Viral Tools
CASH Music (Coalition for Artists and Stake Holders) had released two simple yet powerful free applications – Tweet for Track and FB Connect To Track – that could become the. Continue reading
