Move Over Billboard: Here Comes Ariel Hyatt And Friends’ “Indie Maximum Exposure List”
(UPDATED) When I read "BILLBOARD’S 2009 MAXIMUM EXPOSURE LIST" a few weeks ago, I thought The Onion had taken control of the venerable music trade magazine with a satirical piece. . Continue reading
John Mayer Video Adds Each Fan As A Digital Extra
Augmented Reality Comes To Music Videos The new John Mayer video uses a bit of digital trickery to insert the fan watching into the background as an extra. Fans turn on. Continue reading
Tunecore’s Widget Gets An Upgrade
Tunecore's signature widget has gotten a major upgrade with many new features: Streams up to 100 tracks in full. Has an optional Donate To The Band link. Links to the. Continue reading
When Free Works
This guest post from David Harrell first appeared on his Digital Audio Insider blog. When he’s not blogging, David also makes music with the Layaways. Free music is getting a. Continue reading
Nielson Study: Adult Women Love Music Sites
Think that music is a man's world? As it has in many other ways, the internet is leveling the playing field, at least for female fans. A new Nielson NetView. Continue reading
Interview: Mojo Nixon Sets His Music Free
On His New Album Plus Advice For Musicians For three weeks starting October 7th, Mojo Nixon is giving away not just his new album, but his entire catalog free on. Continue reading
T-Pain Sells 300K iPhone Apps, Launches Contest
T-Pain and developer Smule have moved an impressive 300,000 of his iPhone auto-tune app for $2.99 each ( = $897,000!) and now they've added an amusing contest to boost sales. Continue reading
Fanscape’s CEO On The Value Of Online Fandom
Industry veteran Larry Weintraub's Fanscape has been a leading online music marketing agency since the earliest days of music and the internet 2.0. The company has marked their 11th anniversary. Continue reading
MTV Makes Me An Offer I Can Refuse
Avoiding The "More Must Be Better" Marketing Trap Those of us who write about marketing and the music industry often preach the importance of reaching out to fans, connecting with. Continue reading
Seth Godin: Win The Fight, Lose The Customer
Does it really matter if you're right? Given the choice between acknowledging that your customer is upset or proving to her that she is wrong, which will you choose? You. Continue reading
