Odd Future Joins The Pop-Up Store Craze

News that Odd Future are planning pop-up stores while on tour is the latest in a growing range of such temporary retail shops, many of which have been developed for. Continue reading

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An In-Depth Case Study on the Pretty Lights + BitTorrent Partnership

(UPDATED) Guest post by Michael Fiebach (@mfiebach), founder of Fame House, who coordinated a unique partnership between indie artist Pretty Lights and BitTorrent to release a customized media bundle.  When Pretty. Continue reading

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Simplebooklet.com Powers Independent Distribution Collective Digital Marketing

San Francisco-based Independent Distribution Collective (IDC) is now promoting album releases to retail using a digital booklet created using Simplebooklet.com. They attribute orders from new buyers to their use and. Continue reading

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StereoGrid Offers Free Hybrid Solution For Online Music Promotion

StereoGrid has released the second version of their "music delivery network," a service that combines distribution of music to bloggers and press and a song widget that's embeddable on blogs. Continue reading

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The State Of Online Music [Stats & Analysis]

Next Big Sound, the music analytics website that continuously tracks the number of plays, views, fans, comments, mentions, and other key metrics across the major web properties, yesterday released their. Continue reading

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Why Rap Rules And Rock Is In A Rutt

With 2011 sales polls being compiled and analyzed, the results are that Rock music is fast losing favor with the record buying public and Rap music is continuing its reign. Continue reading

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Walk Off The Earth Finds Success With Unique Cover Song Videos

Leveraging the power of the cover song is a topic that fascinates me so I was particularly pleased to encounter Walk off the Earth's cover of Gotye's "Somebody That I. Continue reading

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Why Blogging Is Essential To Your Music Marketing

I write about a variety of social networks that are worth knowing about for indie artists trying to spread the word but I remain a serious advocate of putting blogging. Continue reading

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Steve Aoki Unveils New Music Using Turntable.fm

Electro house musician Steve Aoki has chosen to unveil his latest tracks in the context of a Turntable.fm DJ room – making him the first established artist to fully orchestrate a. Continue reading

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Can Rodney Jerkins’ Artists & Brands Break Artists Via Music In Commercials?

Rodney Jerkins and Artists & Brands recently got a nice writeup in the LA Times about their belief that they can help break artists by connecting them with brands for. Continue reading

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