J&B City Remix iPhone App Samples Global Sounds
The makers of J&B Scotch Whisky, a product I've yet to sample though I love me some bourbon, has an interesting campaign in progress called the J&B City Remix. World. Continue reading
Twitter Not A Top Source For Music Discovery [STUDY]
(UPDATED) According to a recent NPD Group/NARM study, Twitter was found not to be a top source of music discovery, nor was it even found to be a common outlet. Continue reading
Next Generation QR Codes: From QR Hacker To The Gaga Machine
QR codes continue their scattered advance with a number of creative music related campaigns. Creative uses include greetings cards connected to Spotify playlists, codes for The Gaga Machine, links to. Continue reading
Taio Cruz Facebook Fans Join The Hangover Party With Help From Momentus Media
Infographics are quite popular these days and Momentus Media launched an infographic creation tool Monday to help Taoi Cruz fans share the fun of his new single "Hangover" featuring Flo. Continue reading
Mixberry Media’s vAds Offers New Approach To Reach Mobile & Streaming Audience
Sillicon Valley based Mixberry Media has announced the launch of their vAds service, which allows digital advertisers to more efficiently reach mobile and web audiences using their Voice & Audio. Continue reading
Online Conversations Offer Opportunity For Conversion
This guest post is by Brian Thompson, the man behind Thorny Bleeder Records. He's a Vancouver based rock n' roll brand architect, marketing consultant, blogger, podcaster, industry speaker and artist. Continue reading
3 Tips Indie Music Marketers Can Learn From Corporate Social Media
SoCon2011 took place in late October in London with a focus on "Brand Journeys In Social Media". Though primarily about corporate marketing, WMG's Ritch Sibthorpe and Last.fm's Mathew Hawn shared. Continue reading
The Vaccines’ Wetsuit Instagram Video Gets Much Mileage From A Simple Idea
Last month The Vaccines released what was claimed to be the first music video made up of pics shared via the Instagram iPhone app. Being the first carries a lot. Continue reading
Advice For DIY Musicians: Adam Bernard’s ‘Muscle For Your Hustle’
Music and entertainment writer Adam Bernard recently released "Muscle For Your Hustle: What Every DIY Musician Needs to Know". In this ebook, a steal at $.99, Adam shares "firsthand advice. Continue reading
MTV’s European Music Awards: Good Music TV or Great Marketing Platform?
The February launch in the UK and Ireland of MTV Music, an MTV channel devoted to music, is a fitting coda to the now mundane recognition that MTV is an. Continue reading