Moog Music Markets With Moogfest, Sound Lab Artist Videos & New Retail Outlet
Moog Music, the company founded by synthesizer legend Robert Moog, continues in his spirit with a factory in Asheville, NC. One of their more fun marketing tools is to invite. Continue reading
QR Code & Mobile Ad Research Challenges Music Marketing Assumptions
Three different recent reports, two on QR codes and one on mobile ads, have revealed that the assumptions of many, have been offbase in believing that QR codes on the. Continue reading
Highlights From This Week’s Bandwidth Conference
On Tuesday, the Bandwidth Music & Technology Conference concluded in San Francisco with many prominent companies from the music/tech world in attendance including Spotify, Beatport, eMusic, Gracenote, and RootMusic to. Continue reading
Derek Sivers Explains DIY (Decide It Yourself)
Derek Sivers recently released a series of videos, titled Uncommon Sense, in which he sensibly discusses music and entrepreneurship in a manner that cuts through a lot of noise while. Continue reading
iamamiwhoami Stealth Marketing Campaign Continues With Live Concert Stream Today
[Update] The iamamiwhoami project began back in December 2009 when select bloggers in the States received emails with a link to a YouTube video that was the first in an. Continue reading
How Do Users Spend Time Online? A Pew Study [HINT: Don’t Ditch Your MySpace Page]
(UPDATED) Cleaning up email lists and updating MySpace pages are still important for musicians and marketers, according to a new Pew study of U.S. internet users which showed that Email. Continue reading
Even Überhip Pitchfork Acts Still Use MySpace
Though MySpace is clearly seeing hard times compared to earlier years and merely invoking the name seems to inspire apoplectic fits in the hipoisie, there are still good reasons to. Continue reading
Melodica Marketing Is Finding New Retail Outlets For Indie Music
After a previous post on creating alternative music distribution networks, I followed up on a comment by Paul Santos from Melodica Music Marketing. Santos filled me in on his company. Continue reading
Top Tips For YouTube Music Marketing
(Updated) Though making real money with music on YouTube still requires millions of views, ideally from aggregating a catalog of music, the marketing benefits can be substantial as we're all. Continue reading
Yogi Tunes Launches With Expansive Range of Genres. Bonus: The Bon Jovi Chant
When people think of music for yoga, gentle meditative tracks are what most likely come to mind. With the recent launch of Yogi Tunes, featuring digital music downloads, it's clear. Continue reading
