Music Marketing News: Heartbeats by Lady Gaga, Ray Charles x Pepsi, Carlos Santana x Tequila & More

A weekly roundup of the latest promotions and deals in the world of music branding and marketing. Beats by Dr. Dre and Monster announced the availability of Heartbeats by Lady. Continue reading

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Facebook Social Contagion Study Reveals Most Effective Forms of Content Sharing

A scientific study of "social contagion through viral product design" reveals some insights regarding the varying strengths of passive and active sharing that ultimately seem rather common sense. However, given. Continue reading

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How To Get Your Band On Wikipedia

Wikipedia has become one of the leading sources for information on the web and continues to find ways to strengthen the legitimacy of its entries. It's also quite likely to. Continue reading

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Hotlist Features The Roots’ Okayplayer and Tribe Called Quest Film

Hotlist, a service that helps you decide which upcoming events you will consider hot, appears to have enlisted The Roots' Okayplayer and the film Beats, Rhymes & Life: The Travels. Continue reading

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ShoutOmatic’s Upgrades Include Great Tools For Music Marketing

ShoutOmatic is a free audible status update service that allows you to create short messages or "shouts" that can be linked from Twitter, played on Facebook or heard on your. Continue reading

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FanBridge Launches New Fan-Targeting Technology

Fan management and marketing platform FanBridge has just launched a new music centered fan-targeting platform called FanFinder Suite. Using the suite, musicians can connect with targeted fans that frequent highly trafficked. Continue reading

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3 Quick Tips for Mastering Your Musical Domain

Though I advocate for the use of a lot of different web services and social networks, I've always maintained that musicians and music-related businesses should have a home-base that is. Continue reading

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Music Marketing News: T-Pain, Dead Kennedys, Jill Scott, Kings of Leon, James Brown & More

A weekly roundup of the latest promotions and deals in the world of music branding and marketing. T-Pain threw a launch party in Vegas over the weekend for his new. Continue reading

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Dancing With Digital Natives Requires Going Beyond Responding to True Interaction

Dancing With Digital Natives is a new collection of essays offering insights into the lives and perspectives of "digital natives" including material of interest to music marketers. Marc Prensky's definition. Continue reading

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Bre.ad Offers Promotional Url Shortening

If you follow all things Lady Gaga, you may have heard about her investment in social networking platform called the Backplane. It's a project spearheaded by her business manager Troy. Continue reading

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