Jon Poppii and the Secret to Minimalist Music Video Success
What’s the secret to success for a bare-bones acoustic performance video? That’s the subject of this installment of ‘Why It Worked’ from Chris Robley of ReverbNation, where you’ll learn why when. Continue reading
It’s Superfan Week on Hypebot!
From major label executives to startup founders and the artists they’re both hoping to monetize, the term “superfan” is everywhere. But what is a superfan? How do you find them,. Continue reading
6 ways musicians can use an EPK
Electronic press kits (EPKs) offer musicians a simple way to bring their accomplishments on social media, streaming, live, and more together in an attractive package that can be shared with. Continue reading
Web3 DAO TRAX raises $2.9M to expand its Music Superfan platform
The CEOs of both UMG and WMG are among the many touting the need for a focus on superfans, and TRAX just raised $2.9 million to build tools to help. Continue reading
Pitchfork is laying off staff, merging with Condé Nast’s GQ
Music is losing another trusted source as publisher Condé Nast “merges” Pitchfork with its men’s magazine GQ. Respected Pitchfork editor-in-chief Puja Patel will exit along with an unspecified number of. Continue reading
They tested the YouTube Promotion beta with solid results
YouTube Promotions, a tool that music marketers Michael Brandvold, Jay Gilbert and others have long wished for, is finally here. YouTube Promotions makes running an ad on YouTube much easier.. Continue reading
Forget Taylor Swift; these stats will shape 2024 for 99% of musicians
A new Luminate Year End Music Report is rightfully making headlines with its findings. Eye-catching stats like “Taylor Swift Made Up 1.7% of Total U.S. Music Market in 2023” make. Continue reading
5 Music Marketing Mistakes (most) Musicians make & How to avoid them
There are a few common marketing mistakes that might be keeping musicians from reaching success. Here are a few examples of how to improve any current strategies. by Chris Robley. Continue reading
How to grow listeners to exceed Spotify’s new 1000 stream minimum
With songs now needing 1000 streams per year to receive royalties on Spotify, artists are asking how to ensure they exceed that threshold. So, this week’s Flashback Friday post resurfaces. Continue reading
