Video: How Nimbit’s Scott Feldman Got Ian Rogers, ASCAP’s Lavinia Wright & An Attorney To Do His Bidding… And Hypebot’s Bruce Houghton To Embarrass Himself

If I'm going to talk the talk about the value of creative marketing than I have to walk the walk. So when Nimbit's marketing guru Scott Feldman asked me, along. Continue reading

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Facebook: Promising Numbers In Video Advertising

A recent TubeMogul study sampled 25 video advertising major campaigns that ran identical videos within Facebook ad units and comparable click-to-play video ad units on publisher sites.  What they found. Continue reading

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Zimbalam Upgrades Player & Widget, Adds Data

Digital music distributor Zimbalam has announced that their real-time BackStage CRM system, integrated player, and Facebook Widget are now live for all users.  Their integrated distribution and marketing system has the potential to. Continue reading

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Refe Tuma Adds To Discussion About OK GO

With regards to a post that ran last week about OK GO and how their their viral marketing efforts overpower their music, Refe Tuma of Creative Deconstruction has written a great follow-up piece, where he asks, Do Viral. Continue reading

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How To Get A Job In The Music Industry

Kyle Bylin, Editor — (@kbylin) I. My Journey To Hypebot In August 2008, Bruce found me.  At the time, I was twenty-year-old college student and an intern at an indie record. Continue reading

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Nimbit & JSR Merchandising Create New Partnership

Direct-to-fan platform Nimbit and entertainment retail and tour merchandiser JSR have announced a technology and co-marketing agreement. The deal creates an end-to-end merchandising and fan engagement offering for national touring artists. Continue reading

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How To Create A Great Digital Musc Strategy

"What does it mean to be an artist in 2010? What is a record company? A music company? A recorded music company? How do we define and work on music. Continue reading

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ArtistData Has Now Made 3.75 Million Updates

Adds 7 New Syndication Partners ArtistData recently delivered the 3.75 millionth syndicated update on behalf of its artist members. They've also made their syndication offering more powerful by adding 7 more. Continue reading

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The Nimbit vs. Topspin Smackdown

Scott Feldman is a marketing consultant for artists and music companies including Nimbit where he serves as their Director of Marketing. So I'll admit that I was  more than a. Continue reading

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OK Go + Amanda Palmer: The Kings & Queen Of Modern D.I.Y. Join Forces

Two of the most visible proponents of modern music marketing, Amanda Palmer and OK Go are joining forces for both a design contest and live concert webcast this Monday ,May. Continue reading

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