Music Marketing

Ian Rogers Will Pay You $2 To Say Hi @ SXSW

I admit that I have a thing for simple and cost effective promotions that somehow get above the noise level without creeping me out. This one from Topspin's Ian Rogers,. Continue reading

Bruce Houghton on 03/18/2009 in Music Marketing | Permalink | Comments (1)
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Topspin Upgrades Direct To Fan Platform

Topspin is finally exiting beta this week at SXSW with the commercial release of its direct to fan music marketing software. The Topspin platform helps artists generate direct-to-fan demand using. Continue reading

Bruce Houghton on 03/16/2009 in D.I.Y. | Permalink | Comments (3)
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Prince Goes Direct To Fans

Prince will once again be selling direct to his fans with a new subscription site lotusflow3r.  The current placeholder site is scheduled to go live March 24th according to Newsweek.. Continue reading

Bruce Houghton on 03/16/2009 in Music Marketing | Permalink | Comments (4)
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Facebook Refers More Traffic Than Google To Some

Analyzing reaction on the web is becoming increasingly important as music marketers try to figure out the latest algorithm for success. Because of its rapid growth worldwide, social networking has. Continue reading

Bruce Houghton on 03/11/2009 in Music Marketing | Permalink | Comments (0)
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Did They Have To Call It “Chicks With Picks”?

What's in a name? Sometimes too much. That's certainly the case with a new Phoenix, AZ festival that degrades the talented Jesse Colter by placing her alongside the now further. Continue reading

Bruce Houghton on 03/09/2009 in Music Marketing | Permalink | Comments (2)
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Band Uses 4 iPhone Apps To Produce Viral Hit

The most brilliant digital marketing strategies executed by the smartest digital teams quite often don't come close to creating the viral boost that a little imagination, ingenuity and sense of. Continue reading

Bruce Houghton on 03/06/2009 in Music Marketing | Permalink | Comments (3)
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Nimbit Gets $1M For Music Commerce Platform

Amidst a very real venture funding cool down, direct-to-music fan commerce platform Nimbit has mange to complete a $1 million funding round led by New England based CommonAngels. The money. Continue reading

Bruce Houghton on 03/06/2009 in D.I.Y. | Permalink | Comments (0)
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Bandcamp Exits Beta With Bit Of A Bang

Bandcamp, a (for the moment) free service that empowers artists to sell their music direct to fans and spread it across the net, has exited beta with a number of. Continue reading

Bruce Houghton on 03/03/2009 in Music Marketing | Permalink | Comments (6)
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eMusic Connects Fans To Facebook, Launches New “Free Music” Toolbar

eMusic has launched a new marketing campaign rebranding itself as the "internet's corner music store" where music discovery is enhanced by community and word of mouth. Integration with Facebook Connect. Continue reading

Bruce Houghton on 02/25/2009 in Indie Music | Permalink | Comments (0)
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Chris Cornell Gets Web Site Right

GUEST POST: This article by Scott Perry of Sperry Media was first published in the newsletter of his New Music Tipsheet. I really like the Chris Cornell website. Not only. Continue reading

Bruce Houghton on 02/25/2009 in Music Marketing | Permalink | Comments (4)
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