Music Marketing

Help Name Milestones In Modern Music Marketing

I 've started working on a post of my Top Top 10 Milestones In Modern Music Marketing. I thinking about marketing campaigns or events that represent major shifts in how. Continue reading

Bruce Houghton on 07/07/2009 in Music Marketing | Permalink | Comments (4)
Share on:

A Blacklisted Artist Responds To Hype Machine

Last week music blog Hype Machine blacklisted 40 artists that it said had been trying to manipulate its rankings.  Neil Cartwright of marketer Media Junction, who works with Master Shortie,. Continue reading

Bruce Houghton on 07/06/2009 in Music Marketing | Permalink | Comments (13)
Share on:

Berklee’s Mike King On Modern Music Marketing

Berklee College of Music instructor Mike King gives a strong overview a modern integrated music marketing campaign. (via IndieHipHop.net)

Bruce Houghton on 07/06/2009 in D.I.Y. | Permalink | Comments (5)
Share on:

What If There Were A Coolness Rating?

Is Michael Jackson cool?  Who is cooler – Dolly Parton or Ricky Martin?  Is Katy Perry cool or a fool? We all know the answer when it comes to Britney;. Continue reading

Bruce Houghton on 07/03/2009 in Music Marketing | Permalink | Comments (5)
Share on:

Video Interview: Amanda Palmer On Making $19K In 10 Hours On Twitter

Amanda Palmer: Friday Night Freaks. Just in case you missed the story of Amanda Palmer earning $19K in 10 hours via Twitter, here she explains how it all came together.. Continue reading

Bruce Houghton on 06/26/2009 in D.I.Y. | Permalink | Comments (6)
Share on:

Post Music To Twitter Using Soundcloud

The guest post is by Dave Haynes, OpenMusicMedia founder and UK manager for SoundCloud. You can also follow him on Twitter @haynes_dave. There have been a number of services crop. Continue reading

Bruce Houghton on 06/26/2009 in Music Marketing | Permalink | Comments (2)
Share on:

Why Would Microsoft Want To Give Away Songs From 1000 Unknown Artists?

Why would a major brand like Microsoft decide to partner with a music startup like ReverbNation to give away songs from a thousand mostly unknown bands, as was announced yesterday? . Continue reading

Bruce Houghton on 06/25/2009 in Music Marketing | Permalink | Comments (3)
Share on:

YouTube Upgrades Channels But Fix Yours Before They Fix It For You

If you don’t have a channel on YouTube for your band or label you should. It’s a great way to gather your videos in a single place. (Here’s a basic. Continue reading

Bruce Houghton on 06/25/2009 in Music Marketing | Permalink | Comments (0)
Share on:

ReverbNation Teams With Microsoft Windows For Massive Song Giveaway

   Today ReverbNation is officially launching Sponsored Songs, a program that Hypebot covered previously that offers fans access to unlimited free mp3 downloads from 1,000 mostly indie artists. In addition. Continue reading

Bruce Houghton on 06/24/2009 in Music Marketing | Permalink | Comments (9)
Share on:

Is Beyonce Really Helping The Hungry Or Herself?

Not that I'm complaining, but I don't get many "celebrity" press releases for Hypebot. So an email subject line that shouted "BEYONCE PHOTO FROM FEEDING AMERICA PRESS CONFERENCE" caught my. Continue reading

Bruce Houghton on 06/24/2009 in Music Marketing | Permalink | Comments (3)
Share on:
Top