Pete Orta On Creating A Pure Music Brand

Part 1 of 2.  An exclusive interview by frequent Hypebot contributor Kyle Bylin. (read part 2 here) Pete Orta is the Chief Creative Officer at marketing and branding firm Orta. Continue reading

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Bono’s (RED) Preps For Monday Launch

READ MORE DETAILS OF THE LAUNCH AND AN INTERVIEW WITH THE CO-FOUNDER HERE. Bono lead fundraising vehicle (RED) is ramping up for an official launch on Monday December 1st, the. Continue reading

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Top Music 2008: Paste And Blender

Paste’s Best Of 2008 1. She & Him, Volume One2. Sigur Rós, Med sud i eyrum…3. Vampire Weekend, Vampire Weekend4. Bon Iver, For Emma, Forever Ago5. Okkervil River – The. Continue reading

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The Tipping Point Of The Ballad

GUEST POST by Kyle Bylin of indie label 50 Entertainment In Malcolm Gladwell’s book, The Tipping Point, he describes the levels at which the momentum of  change becomes unstoppable.  Expanding. Continue reading

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MySpace Grabs Chinese Democracy Exclusive

"Chinese Democracy", the new album from Guns N’ Roses, will premier worldwide exclusively today through MySpace Music. Beginning today, fans can stream Chinese Democracy in its entirety on the band’s . Continue reading

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Kayne West Uses imeem To “Leak” New Mixes

Kanye West released a new mixtape exclusively on imeem yesterday. “Sky High,” is a track-by-track remix of songs from Kanye’s 2007 album, “Graduation,” and other work. New beats were supplied. Continue reading

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Part 3: Primal Branding & Music

Part 3 of a 3 part interview for Hypebot by guest blogger Kyle Bylin. Read Part 1 and Part 2. Patrick Hanlon is the founder and CEO of Thinktopia and. Continue reading

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Part 2: Patrick Hanlon On Brand Authenticity, Narratives & Beliefs

Part 2 of a 3 part interview for Hypebot by guest blogger Kyle Bylin. Read Part 1 here and Part 3 here. Patrick Hanlon is the founder and CEO of. Continue reading

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Patrick Hanlon On Primal Branding, Beliefs & Bands

Part 1 of a 3 part interview for Hypebot by guest blogger Kyle Bylin. Read Part 2: Patrick Hanlon On Brand Authenticity, Narratives & Beliefs Patrick Hanlon is the founder. Continue reading

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Are MP3 Blogs Under Attack?

Emails from mp3 bloggers received in recent days as well as posts on mp3 blogs point towards renewed attacks from the RIAA and its UK equivalent the IFPI. MP3 blogs. Continue reading

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