Music Marketing

Third Eye Blind Ask Fans To Help Mix New Release

Indaba Music, a site which enables musicians to work together online, will feature tracks from Third Eye Blind inviting an open collaboration with fans on  their upcoming album. Over the. Continue reading

Bruce Houghton on 09/15/2008 in Music Marketing | Permalink | Comments (1)
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Part 2: An Insider Looks At The R.E.M. Web Campaign

The web provides a confusing array of opportunities for artists and labels. But Ethan Kaplan and his team at Warner Brothers Records are doing a great job of sorting it. Continue reading

Bruce Houghton on 09/05/2008 in Music Marketing | Permalink | Comments (0)
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An Insider’s Look At The R.E.M. Web Campaign

GUEST POST: Ethan KaplanVP Technology Warner Brothers Records Part 1 (Read Part 2 here.) It’s no secret of course that the record industry is in a major state of transition.. Continue reading

Bruce Houghton on 09/04/2008 in Music Marketing | Permalink | Comments (1)
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Amazon Debuts SoundUnwound Music Wiki

Amazon has taken a page from the Wikipedia playbook and launched SoundUnwound, a user generated music information site.  They’ve gotten the ball rolling with info from their own retail site,. Continue reading

Bruce Houghton on 09/04/2008 in Music Marketing | Permalink | Comments (1)
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Apple To Launch Interactive Album Application

Labels Risk Giving Too Much Control To Apple Again The death of the album cover in the digital age has been the subject of  much debate. Does fan engagement decrease. Continue reading

Bruce Houghton on 09/03/2008 in Music Marketing | Permalink | Comments (2)
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Guitar Hero Grabs Smashing Pumpkins Single

The Smashing Pumpkins will debut their new single "G.L.O.W." exclusively within the Guitar Hero game. It  will be released publicly later. The track, bundled with two Pumpkins hits, "1979" and. Continue reading

Bruce Houghton on 09/03/2008 in Music Marketing | Permalink | Comments (4)
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Finally, A Guide To The Music Press

Guide To The Music Press takes the archives and listings of the MusicPressReport.com and makes it available in downloadable book form for $19.95. Publicists, labels and musicians spend too much. Continue reading

Bruce Houghton on 09/02/2008 in D.I.Y. | Permalink | Comments (2)
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Charles Hamilton Tours Blogs Instead Of Clubs

Interscope artist Charles Hamilton is doing a bit virtual touring via a group of hip-hop and urban music blogs with a little help from imeem.  "The Hamiltonization Process" is a. Continue reading

Bruce Houghton on 09/02/2008 in Music Marketing | Permalink | Comments (0)
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Top 5 Free Music Business eBooks

Welcome to Day 2 of the second slowest business week of the year.  Admit it, you’re not really working too hard this week. Summer is in its final days and. Continue reading

Bruce Houghton on 08/26/2008 in D.I.Y. | Permalink | Comments (8)
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Affiliate Advertising Finally Comes To Indie Music

GUITARIST JOE BONAMASSA USES AFFILIATE ADS TO PUSH RELEASE Affiliate advertising has been the rage on blogs for years. Place an ad on your site like the Amazon Go  Green. Continue reading

Bruce Houghton on 08/22/2008 in D.I.Y. | Permalink | Comments (4)
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