Music Marketing

Finally, A Guide To The Music Press

Guide To The Music Press takes the archives and listings of the MusicPressReport.com and makes it available in downloadable book form for $19.95. Publicists, labels and musicians spend too much. Continue reading

Bruce Houghton on 09/02/2008 in D.I.Y. | Permalink | Comments (2)
Share on:

Charles Hamilton Tours Blogs Instead Of Clubs

Interscope artist Charles Hamilton is doing a bit virtual touring via a group of hip-hop and urban music blogs with a little help from imeem.  "The Hamiltonization Process" is a. Continue reading

Bruce Houghton on 09/02/2008 in Music Marketing | Permalink | Comments (0)
Share on:

Top 5 Free Music Business eBooks

Welcome to Day 2 of the second slowest business week of the year.  Admit it, you’re not really working too hard this week. Summer is in its final days and. Continue reading

Bruce Houghton on 08/26/2008 in D.I.Y. | Permalink | Comments (8)
Share on:

Affiliate Advertising Finally Comes To Indie Music

GUITARIST JOE BONAMASSA USES AFFILIATE ADS TO PUSH RELEASE Affiliate advertising has been the rage on blogs for years. Place an ad on your site like the Amazon Go  Green. Continue reading

Bruce Houghton on 08/22/2008 in D.I.Y. | Permalink | Comments (4)
Share on:

Interview: Kawashima On Brands + Music

Ko Kawashima, music marketing pioneer, entrepreneur, and co-founder of BPM (brands+music), spoke to Laurence Trifon for Hypebot at last week’s Bandwidth Conference. As the environment continues to shift, the branding. Continue reading

Bruce Houghton on 08/22/2008 in Music Marketing | Permalink | Comments (1)
Share on:

Oh Wouldn’t It Be Nice? Brian Wilson + USAToday

Capitol Records is partnering with Gannett for the exclusive premiere of Brian Wilson’s new album "That Lucky Old Sun" from 8/22 to 9/1. More than 50 Gannett newspaper and TV. Continue reading

Bruce Houghton on 08/20/2008 in Music Marketing | Permalink | Comments (0)
Share on:

Reaching An Older Audience

 After exploring the habits of young listeners on Day 1 of Bandwidth, Day 2 began with a panel focused on how to reach music consumers age 35 and up. As. Continue reading

Bruce Houghton on 08/16/2008 in Music Marketing | Permalink | Comments (1)
Share on:

100 Free & Affordable High & Low Tech Music Promotion Tips

BEST OF HYPEBOT: This post and its yearly revisions have been among the top read articles on Hypebot for three years. Other music blogs and web sites have re-published it. Continue reading

Bruce Houghton on 08/13/2008 in D.I.Y. | Permalink | Comments (2)
Share on:

Is The Tipping Point Toast? Music Marketing Needs To Change…Again

BEST OF HYPEBOT: For the last several years, the concepts laid out in the best selling book "The Tipping Point" have driven marketing campaigns in general and music marketing in. Continue reading

Bruce Houghton on 08/12/2008 in Music Marketing | Permalink | Comments (0)
Share on:

Interview With The Founder Of ArtistData

GUEST POST: by Matt Rewinski of AccessChristianMusic.com: Yesterday we took a look at how ArtistData cuts the time it takes to keep an artist’s presence updated across a multitude of. Continue reading

Bruce Houghton on 08/12/2008 in Music Marketing | Permalink | Comments (0)
Share on:
Top