Music Marketing

Bandcamp Friday matters even when you’re not releasing music

Bandcamp Friday matters. The last Bandcamp Friday on December 6th, 2024, was the biggest since February 2022 with fans spending more than $3.1 million in a single day. Later this Spring, Bandcamp Friday’s return for at least five editions in 2025.

Bruce Houghton on 03/05/2025 in D.I.Y. | Permalink | Comments (0)

Tags: Bandcamp, DIY musicians, music, music business, music industry, musician

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Hypebot’s Free Music Business Newsletter: Subscribe Now!

Whether you are a musician or a music industry professional, staying on top of this fast-changing business, the latest trends in marketing, and the most interesting music tech startups can feel like a full time job. We make it easy with Hypebot’s free music business newsletter.

Bruce Houghton on 03/05/2025 in D.I.Y. | Permalink | Comments (0)

Tags: DIY musicians, music, music business, music industry, music tech, musicians

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Dear Music Business, You Are Not The Star

Are you a music manager, agent, tour manager, marketer, label staffer or part of a team working with a band or musician? If so, never forget this valuable lesson… you are not the star. You work for the star.

Bruce Houghton on 03/04/2025 in Live & Ticketing | Permalink | Comments (0)

Tags: music, music business, music industry, musician, musicians

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The Music Documentary Boom and Future of Fandom

The music documentary boom is fueling a new wave of fandom, turning nostalgia and storytelling into powerful engagement tools. As artists and labels embrace the format, could documentaries become the. Continue reading

Alana Bonilla on 03/04/2025 in Music Business | Permalink | Comments (0)

Tags: music, music business, music industry, musician, musicians

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How to grow an Engaged Fanbase using Identity Resonance

Do you want to grow an engaged fanbase that truly connects with your music? Olivia Jones from MIDiA Research shares how identity resonance turns listeners into superfans who stream more, buy more, and often become fans for life.

Alana Bonilla on 03/03/2025 in D.I.Y. | Permalink | Comments (0)

Tags: DIY, DIY musicians, indie musician, music, music industry, music marketing, musician, musicians

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Feature•fm adds Bandcamp integration to drive artist revenue

Feature.fm adds Bandcamp integration so that artists and labels can automatically add Bandcamp links to their Feature.fm landing pages to connect with fans and drive more revenue.

Bruce Houghton on 03/03/2025 in D.I.Y. | Permalink | Comments (0)

Tags: DIY musicians, feature.fm, music, music business, music industry, music tech, musician, musicians

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most read Hypebot posts last week music business news

GETTING THINGS DONE: Independent Musician News Last Week

Last week’s top independent musician news included tips and advice on approved ways to promote music on Spotify, Instagram updates and tips, songwriter royalties, vocal production tips, and more…

Alana Bonilla on 03/01/2025 in D.I.Y. | Permalink | Comments (0)

Tags: DIY, DIY musicians, music, music business, music industry, musician, musicians

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Clio Music Award winners showcase 5 Music Marketing Trends

The recently announced 2025 Clio Grand Music Award winners showcase 5 music marketing trends worth noting, including cultural storytelling and artist-driven campaigns.

Alana Bonilla on 02/28/2025 in Music Business | Permalink | Comments (1)

Tags: music, music business, music industry, music marketing, musician, musicians

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