Music Marketing

Great Quote: “The Record Industry….”

“The record industry, like many people, always has to be dragged kicking and screaming into its bliss. If they can mutate and reinvent themselves, basically as holding companies for artists. Continue reading

Bruce Houghton on 08/10/2007 in Music Marketing | Permalink | Comments (1)

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Vote Now In 2007 Digital Music Promotions Poll

You can share your opinion on the market impact of digital music in the 2007 Digital Music Promotions Poll. The survey is currently soliciting input from music and consumer goods. Continue reading

Bruce Houghton on 08/09/2007 in Music Marketing | Permalink | Comments (0)

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SF’s Bandwith Conference Adds WB VP Keynote

The Bandwidth Conference announced today that Peter Standish, VP of Marketing at Warner Bros. Records, will be a featured speaker at the conference this August. At Warner Bros. Records, Mr.. Continue reading

Bruce Houghton on 08/01/2007 in Music Marketing | Permalink | Comments (0)

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Dave Mathews Gives Starbucks Exclusive Live CD

Starbucks stores have grabbed an exclusive on the Dave Matthews Band “Live Trax” CD starting today. The compilation from Bama Rags/RCA Records features recordings of performances dating back to 1995. . Continue reading

Bruce Houghton on 07/31/2007 in Music Marketing | Permalink | Comments (0)

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Hypebot’s Coolfer Interview Part II

Part II of our interview with fellow music industry blogger Glenn Peoples of Coolfer.com. Read Part 1 here. HYPEBOT – You dropped advertising on Coolfer. Why? What has the response. Continue reading

Bruce Houghton on 07/27/2007 in Music Marketing | Permalink | Comments (0)

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Update: Banned LA Times “Free Music” Columinst Responds

"Obviously no columnist is ever very happy about having their column killed. But I’m much more disappointed that the column that was killed was full of ideas about how to. Continue reading

Bruce Houghton on 07/26/2007 in Music Marketing | Permalink | Comments (0)

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The Full Text Of Banned LA Times “Free Music” Column

A few days ago The LA Times killed a column by Patrick Goldstein advocating more free music giveaways like Prince’s recent UK newspaper deal. The move was apparently to avoid. Continue reading

Bruce Houghton on 07/26/2007 in Music Marketing | Permalink | Comments (1)

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Hypebot’s Coolfer Interview Part I

You can count on one hand the number of blogs that seriously write about the music industry and when Hypebot started in 2005, Glenn Peoples’ Coolfer.com was the standard by. Continue reading

Bruce Houghton on 07/26/2007 in Music Marketing | Permalink | Comments (0)

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EMI Partners With VerveLife To Exploit DRM Free For Broader Marketing

EMI has announced a strategic partnership with Chicago-based digital agency VerveLife. The partnership gives brand partners access to EMI’s catalogue to offer consumers downloads via promotional campaigns. EMI’s recent decision. Continue reading