Watch Apple Music’s First Ad and Why Spotify Is Glad Apple Will Spend Millions Airing It
It will be months before we know if Apple Music is a hit. But one thing you can bet on is that Apple will use its substantial resources to promote. Continue reading
Six Simple, Effective Ways To Motivate Bandmates
Does it feel like your band is trudging through mud? Is it difficult to get people to show up for rehearsals or learn their parts? Have people stopped contributing to. Continue reading
Spotify CEO Daniel Ek Responds To Apple Music Launch With Just 2 (Now Censored) Words
Spotify CEO Daniel Ek is not known for his brief responses. But his reaction to yesterday's highly anticipated launch of Apple Music was just two now deleted words delivered on. Continue reading
Four Quick & Affordable Videos Musicians Should Make Today
YouTube over the years has been a great tool for musicians. But having consistent content to display can be tough. Check out today's article to see how you can engage your. Continue reading
Apple Music Unveiled: ‘Beats One’ 24/7 Live Radio, D2F Platform Connect, $10 Per Month, 3 Month Free Trial
At today's Worldwide Developers Conference, Apple launched Apple Music alongside major updates to OSX, iOS and the Apple Watch. Former label and now newly minted Apple exec Jimmy Iovine took. Continue reading
On Demand In Demand: Meeting The Needs Of The On Demand Fan [Mark Mulligan]
Today at MIDEM I presented the findings of an exclusive piece of research conducted by MIDiA Research in conjunction with MIDEM entitled ‘On Demand In Demand: Meeting The Needs Of. Continue reading
Four Simple Ways to Engage Your Social Media Audience
We have defined engagement and found benchmarks to aim for, but how exactly do you engage with your audience on social media? There’s no hard and fast rules, but here are a few. Continue reading
Midem 2015 Attendance Down 11%, Complains It’s Being “Pirated”
So much for a music industry rebound… Blame it on a shrinking industry, tightening budgets or new communications tech that make face to face meetings far less essential, but attendance at Midem has. Continue reading