Defining Good Social Media, Email Engagement Rates
Now that we’ve defined engagement, let’s dive into the analytics. What makes a good engagement rate? It can be hard to identify the benchmark to aim for, and it differs from platform. Continue reading
3 Old-Fashioned Ways That Work To Get People to Your Shows
In these times of rampant social media messaging, basic on-the-ground community building tactics are more valuable than ever to cut through the maze of the digital world and reach fans. Continue reading
Entertainment Lawyers: Who? What? When? Where? How Much?
As an artist or creator in the entertainment industry you do not need to know everything about the business in order to succeed, but you should hire people who do.. Continue reading
How to Grow your Fan Base by Focusing on Location
There was a time where location in the music industry had its disadvantages. You may have had a local fan base, but making the world know about your music was. Continue reading
Songwriters Knock On Capitol Hill’s Door Urging Congress To #StandWithSongwriters
Award winning songwriters and composers from all points of the genre spectrum are gathering today in Washington, DC to meet with elected officials as part of the annual American Society of. Continue reading
When Spotify, TIDAL Offer Deep Discounts, Who Pays The Creators?
In the race to to sign up paying subscribers Spotify, TIDAL and their competitors are offering extended free trial subscriptions and deep discounts. But how are creators and rightholders being. Continue reading
4 Pillars Of A Successful Indie Musician Career
There’s no magic bullet when it comes to building a successful music career these days. It’s incredible just how many different strategies and approaches artists are taking. Some bands are. Continue reading