Music In Ads Now A Two Way Street: Jeep Spotlights Indie Rockers X Ambassadors In Collaborative Campaign
Using music in a marketing campaign is nothing new. But increasingly, new music and advertising are on a two way street. Brands are using music to connect with a specific. Continue reading
How To Avoid Pushing Your Die-Hard Fans From Love to Hate
When a die-hard fans begins to feel as if they have no voice, that the musician takes them for granted, or cares about other fans more the first cracks in. Continue reading
TONIGHT: Hypebot’s Second San Francisco Music Tech Meetup
After a hugely successful meeting of the music tech minds earlier this year, Hypebot will host its second San Francisco Music Tech Meetup tonight, April 21, 2015 from 7:00-10:00pm at Upcider. Continue reading
3 Lessons From The Indie Artist Summit
Today, the freedom that indie musicians have to build their own career from the ground up can also be a big barrier. Technology advancements mean that great recordings can be. Continue reading
Julia Wolfe Wins 2015 Pulitzer Prize For Music
Composer Julia Wolfe has won the Pulitzer Prize for music for her latest choral work, "Anthracite Fields." Described by the Pulitzer judges as a "powerful oratorio for chorus and sextet," the. Continue reading
Record Store Day 2015 Stats: 628% Growth Over Previous Week, Top 50 Vinyl Sales Chart
Independent record store data compiled by BuzzAngle Music for Saturday's Record Store Day 2015 shows once again what a powerful sales and marketing platform this anual promotion has become. Key. Continue reading
Turning Artists Into Brands: A&R In The Digital Age
"The traditional music business model was based on selling physical copies of recordings. With the advent of digital technology and a sharp decline in recorded music sales, the focus is. Continue reading
