PledgMusic Names Industry Veteran Adam Lekach Marketing Chief
PledgeMusic is expanding its executive team under the leadership of new CEO Dominic Pandiscia. At time when some players in the D2F and artist services sector or scaling back or shutting. Continue reading
Making Live Video Part Of Your Music Promotion
Far from being just another flash in the pan music tech fad, it seems live video, be it Periscope or Facebook is not only here to stay, but has also become. Continue reading
Is Spotify Also Eyeing Tidal? Kayne West Shares Insider Info, Calls On Apple To “Give Jay His Check”
Last month we heard rumors that Apple was exploring the purchase of Jay Z's Tidal streaming service. Since then, we've heard nothing, until this weekend when Tidal co-owner Kayne West. Continue reading
Projecting Trends: Augmented Reality, Advertising, and Music
As part of a 'Projecting Trends' series, this article examines the impact of Pokémon Go and Snapchat as they move toward making augmented reality increasingly mainstream, and the broader effect this will have on the music. Continue reading
How live streaming is transforming the music industry… and why that might scare you
Live video is exploding. Facebook Live, Snapchat, Pericope, and for a growing number of musicians, YouNow. But rising consumer demand for unscripted, real-time performances requires an entirely new skill set for. Continue reading
UPDATE: $9 Million Later, Music Dealers Abruptly Shutters Sync Licensing Service, Musicians Go Unpaid
UPDATE: A music tech startup going out of business is often just another sad story. But Music Dealers raised big money and cut big deals. Now it's founder has moved on. Continue reading
Why Artists Need To Embrace The New 360 Model [Cortney Harding]
As 2016 shapes up to be a landmark year for VR technology, it's time for artists to begin embracing 360 video technology. The cost of creating such content continues to drop, but the. Continue reading