One Direction Adds Digital Billboards And Kik’s Messaging App To The Music Marketing Mix

One Direction just released a new album with a variety of interesting marketing efforts which are part of what is no doubt a massive deployment of skills and money. Though. Continue reading

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What Do The Streaming Layoffs Mean? [PODCAST]

Last week TechCrunch reported that a huge percentage of Rdio staff were laid off. Months earlier, Slacker and Rhapsody also laid off staff. This trend begs several larger questions: Are. Continue reading

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The Indie Musician’s Guide To Digital Distribution

(UPDATED) By Budi Voogt, founder of Heroic Recordings, artist manager and author of The SoundCloud Bible. This article will help you overcome the difficult subject that is digital music distribution.. Continue reading

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HD Music Film Service Qello Grows Its Presence In The Home Via Playstation

As the Xbox One and Playstation 4 continue their longstanding rivalry, another music service heads for the land of gaming consoles turned entertainment platforms. Qello, which offers high def music. Continue reading

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Pandora Abandons Internet Radio Fairness Act, Turns To Copyright Royalty Board

Yesterday Billboard reported that Pandora is abandoning its efforts to reduce rates via the Internet Radio Fairness Act confirming earlier reports at Forbes. Pandora is now expected to focus efforts. Continue reading

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Soundrop Brings Social Listening Rooms To Deezer

Soundrop has taken its listening rooms cross-platform since launching in 2011 as a Spotify app. Having appeared on the web, mobile and Facebook, Soundrop is now making its listening rooms. Continue reading

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What’s A Fan Worth? Topspin Shares New Data, Launches ‘Average Value Of A Fan’

(UPDATED) What is a fan worth?  It's a an increasingly complex and important question to answer; particularly with a myriad revenue streams, free or freemium the new normal and underwhelming payments from. Continue reading

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7Digital In Reverse Takeover Talks With UBC Media

Digital music sales and streaming provider 7Digital is in reverse takeover talks with UK radio group UBC Media. A letter of intent has been signed that would see the combined. Continue reading

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Turntable.fm To Shut Down: $7M and Celebrity Investors No Match For Music Licensors

(UPDATE) After two years and $7 million, Turntable.fm is shutting down on December 2nd. The team will concentrate on its newer Turntable Live interactive online concert platform. Once again, the. Continue reading

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Last Week’s Most Read Posts On Hypebot

Fumbled Lady Gaga Release Could Cost Interscope $25 Million OP ED: Why Artists Should Not Use Tunecore Major Layoffs At Rdio World's Best Paid Musicians [Full List] The Musician As A Startup. Continue reading

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