YouTube’s Failure To Provide Retroactive Payment Lends ‘Conversion Rate’ A Whole New Meaning [CHRIS CASTLE]
Chris Castle explores how YouTube’s Content ID system and the company’s consistent failure to pay artists retroactively when YouTube is caught violating their property rights. Op-ed by Chris Castle of. Continue reading
Using Music Niches To Expand Your Fanbase
In order to grow your following as a musician, it’s important to target specific niches. In order to pull this off however, you need to first identify what your niches. Continue reading
Music Promotion Tips For Independent Artists
In this piece, Andy Gesner provides some advice and insight for independent artists on how they can most effectively promote their music to capture the attention of consumers and grow. Continue reading
Songtradr Names Virginie Berger VP Rights Management
Music licensing marketplace Songtradr has named music tech veteran Virginie Berger as VP of Rights Management. In her new role, Berger will lead Songtradr’s Rights Administration platform and manage global. Continue reading
When Film Music Becomes A Mickey Mouse Operation
In this piece, Dale McGowan explains a technique in film scoring composition known as “mickeymousing” and why the practice is often frowned upon in the professional community. Guest post by. Continue reading
Music And Math’s Functional Relationship
Music and mathematics have a close relationship, and while they may often be thought of as very separate areas of interest, a close study of one can often lead to. Continue reading
Business Of Indie: Label News From Trapped Animal, Extra Mile, Om, Rostrum, Sugar, French Exit & Much More
In this edition of the Business Of Indie we share news from labels Trapped Animal, Extra Mile, Om, Rostrum, Sugar, French Exit and much more along with news from every sector. Continue reading
How To Reach A&R, Get Signed: 2020 Edition
While much has changed in the music business – particularly within the last year – the age old question remains for many eager up and coming artists: how to do. Continue reading
Why New Artists Should Prioritize Engagement Over New Fans
In an industry as aggressively competitive as the music business, finding an audience is a challenging task with no guarantee of success. For this reason, unestablished artists are often better. Continue reading
What Are Performance Royalties, PROs?
In this fifth segment of their series exploring music copyrights and royalties, Disc Maker CEO Tony van Veen breaks down what performance royalties are, why you probably aren’t getting enough. Continue reading
6 Smart Promotion, Marketing Strategies For Emerging Artists
In this piece we look at six music marketing strategies for up and coming artists to consider as they map out the strategy and timeline for their next release. Guest. Continue reading
