Do Playlists Kill Album Sales Or Multiply Them?
Michael Foster weighs in on how streaming and playlist culture is effecting album sales for niche genres including ambient, electronic, new age and electronica; and whether they could spell out. Continue reading
3 Tips To Make Your Merch Pop
While the classic merch items certainly have their place on the table, and will sell reliably well, developing a product that stands out and is brand specific can go a. Continue reading
Where Fans Discover New Music In 2018
As the music industry has changed, so too has the way in which consumers find new music, but music discovery remains one of the most important aspects of the music. Continue reading
Why Vinyl? The Reason Record Collectors Collect
In this piece Sunny Stuart Winter takes on the question of why vinyl (now in its best year since 1991) has such appeal for collectors, and what the demographic of. Continue reading
4 Ways To Make Your Next Album Release Successful
While all the excitement and buildup preceding an album release can make you eager to get it out the world as soon as possible, an album release should be carefully. Continue reading
What Is A Retail Marketing Plan And How Can You Use It To Sell Your Music?
Here is a look at what a retail marketing plan is, why it's important for artists to have one, what goes into a good detailed plan and, just as importantly,. Continue reading
Using Merch Sales To Engage With Fans
While making money in the music has in many ways changed and become much harder over the years, merchandise sales have generally remained much the same. Additionally, merch provides an. Continue reading
The Music Industry Doesn’t Need To Be Saved
In this piece Bobby Owsinski refutes the idea that technology will "save" the music business, arguing that as long as people want to hear music, there will be a business. Continue reading
Streaming Habits Mirror Purchasing Habits: The Big Lie Of Spotify [David Lowery]
A theory often perpetuated by Spotify maintains that streaming will yield more revenue than downloads or traditional retail sales, as it generates money for the artist with every play, as. Continue reading
This Years’ Record Store Day Was The Best Day Ever
With the music industry continues to change, Record Store Day offers an opportunity and experience which can be embraced by industry enthusiasts across the board, here we check in with. Continue reading
