Merch Makeover: How To Double Your Sales Overnight
Merch not selling as much as you'd like? The following article offers a series of tips for how to change your merch display so as to maximize customer engagement, as well as. Continue reading
The Music Business Reimagined [Vickie Nauman]
While the recorded music industry currently rests on a poorly functioning and tenuously constructed business model, technological advancements and an incredibly high level of consumer engagement present an opportunity for positive. Continue reading
Japanese Idol, Music As Merchandise And PledgeMusic’s Evil Twin… Is This The Future Of Music?
Paying top dollar to receive VIP treatment from your favorite artist is nothing new in the music industry, but in Japan, Idol fans have taken this to the next level,. Continue reading
A Brief History Of The Record Business: 1965 To 2015
Here we go on a whirlwind journey through the history of music consumption from 1965 to the present day, looking at how it has evolved from the communal listening of. Continue reading
Old Albums Now Outsell New Releases
It seems 2015 was the year for back catalogs, as a recent study from Nielsen has revealed that albums eighteen months and older outsold new releases, much to the distress of. Continue reading
Band Merch: Breaking Away From T-Shirts And CDs
For many independent artists touring can be a main source of revenue, and selling merch is a hugely important part of this. While there's nothing wrong with old standbys like CDs. Continue reading
Melissa Ferrick On Her Spotify Lawsuit: “I have no issue with streaming services” [EXCLUSIVE]
Independent singer, songwriter and publisher Melissa Ferrick has filed a $200 million lawsuit against Spotify, alleging use of her songs without proper licencing. In an exclusive interview with Hypebot, Ferrick shares the. Continue reading
Why Consumers Purchase Vinyl [INFOGRAPHIC]
A recent study has revealed some interesting data comparing the appreciation of vinyl only listeners to vinyl + streaming listeners, which simultaneously provides useful info for artists on what their fans. Continue reading
Streaming, The Beatles, And The Record Label Business Model’s Demise
In hopes of reaching a younger audience, The Beatles are finally make their streaming debut. This signals the industry's gradual movement away from its reliance on back-cataloged sales, but is bad news. Continue reading
