‘First On SoundCloud’ Expands With Fan Created Content
Following the success of the “First On SoundCloud” campaigns in the U.S., U.K. and Germany, SoundCloud has announced phase two of its developing artists program. The campaign features fans and. Continue reading
Snapchat Is Back (Sort Of) But investor Still Aren’t Happy
Snapchat's user base is finally growing again, though not dramatically enough for investors. The social channel added 4 million daily active users last quarter, marking its first gain in a. Continue reading
Twitter Stock ↑15.7% Tues. On Strong Revenue Growth, Mixed Monthly User Stats
UPDATE: The last monthly user stats that Twitter says it will ever share showed a social media channel struggling to grow. Twitter added monthly users for the first time in. Continue reading
Adding Value To Your Email List
As an artist, it can be difficult to keep up with social media algorithms, and to effectively game the system enough to make social channels an effective promotional tool. Luckily,. Continue reading
Springtime Means New Snapchat Features
Buckle up Snapchatters! Everyone's favorite now-you-see-it, now-you-don't platform is rolling out a host of new features this spring, including a variety of new filters, and the integration of Shazam, as. Continue reading
Singing Waitress Goes Viral, Industry Takes Notice
A viral video of a waitress singing at an Ohio restaurant has captured the attention of Missy Elliott, Ginuwine and Snoop Dogg, with the latter tweeting that the singer “needs. Continue reading
Your Event’s Comprehensive Social Media Advertising Calendar
Advertising on social media is important to making your next show or event a success, but unstructured bombardment of all social channels will do you little good and, like in. Continue reading
Amazon’s Ad Supported Strategy Goes Far Beyond Spotify
With Amazon reportedly close to launching an ad supported music service that directly competes with Spotify's free tier, MIDiA analyst Mark Mulligan looks at the wider implications of the internet. Continue reading
Taylor Swift’s Mysterious Countdown Clock
Taylor Swift has been posting mysterious photos on her Instagram account, teasing an announcement on April 26th. The mystery started Friday when Swift added a countdown timer on the landing. Continue reading
Musician’s Guide To Growing A Massive Email List
As old school as it may sound, email is still the most effective and consistent way to communicate with and monetize your fans. Here, Ariel Hyatt and the CyberPR offer. Continue reading
