Rap, Activism, And Resonance: Measuring Event-Centric Fan Engagement
Rap and hip-hop have long been a powerful platform for social commentary and raising cultural awareness and, as the social and political climate grows more intense, we take a look. Continue reading
Your Three Communities Part 3: Ambient Fans
Ambient fans. You know the one's were talking about even if you've never heard the term before. "They are your social media friends who are aware of you via Twitter,. Continue reading
Your Three Fan Communities Part 2: Your Engaged Fans
In part 2 of this three part series on fan communities and engagement, Ariel Hyatt of CyberPR explores how to identify and communicate with engaged fans. Unlike super fans, "they’re. Continue reading
Tunecore Adds Facebook, Instagram Monetization
DIY distributor TuneCore has added a new opportunity – Facebook and Instagram monetization. Facebook recently cut licensing deals with all three majors, Merlin and others for music on all its. Continue reading
10 Future Music Business Jobs
As with so many industries, advancements in tech are quickly changing and reshaping the music business in several significant ways, with new jobs emerging all the time. Here we look. Continue reading
New Reality For Music Celebs Sets In As Twitter Slashes Followers
Recent government enforced crackdowns on Twitter in the wake of Russian meddling has led the popular social media site to delete a massive number of bots and fake accounts, dramatically. Continue reading
3 Social Scenarios That Make An Artist Website More Important Than Ever
While many artists may be tempted to rely solely on their social media channels to connect with fans, and forego a website entirely, this strategy can backfire in a number. Continue reading
Merch Cat Adds Fan App For Direct To Fan Sales [EXCLUSIVE]
Music merch management app Merch Cat has launched the Merch Cat Fan app, a direct-to-fan sales tool centered on the live show. Fans can use it to buy merch at. Continue reading
Your Three Communities, Part 1: Your Super Fans
Building community is the best rewarding way to build an engaged fanbase. Amanda Palmer's crowdfunding efforts earned her $2.8 million from her community of supportive fans. Ariel Hyatt of CyberPR. Continue reading
Spotify Playlists, Influencer Marketing, YouTube Placement: Case Study Of Indie Band Victors
In this case study, the team at Burstimo worked to raise the profile of the band Victors to the next level, by hitting hard on YouTube, Spotify, industry influencers, and. Continue reading
Stop Chasing Fans and Do This To Find Social Media Success
In this examination of how to effectively grow your fanbase, Suzanne Paulinski explains the importance of focusing your attention on followers which you already have on social media, rather than. Continue reading
