How Long Do We Listen To A Song?
By Bobby Owsinski on Music 3.0 We now live in a world where it's really easy to skip a song that we're listening to if we're not satisfied. This is a revelation. Continue reading
Move over Spotify and Rdio. YouTube Music Key is finally here.
By Chris Robley on The DIY Musician Blog After much anticipation, YouTube has just announced the launch of its subscription streaming service: YouTube Music Key. YouTube Music Key, available in the US and 6. Continue reading
Music Events vs. Fan Experiences | The Extra 10%
Serving the Super Fan was a common theme among last week’s SF Music Tech Summit panelists, entrepreneurs, and attendee’s alike. With the topography of the music industry shifting seismically, maintaining. Continue reading
4 Simple Steps to Creating a Killer Press List
By Janelle Rogers on Sonicbids Blog When I built my first press list, I put every small town paper on there, including journalists who covered genres we would never consider promoting. Since then, I've created. Continue reading
This Week’s Most Read Posts on Hypebot.com
Universal Music Removes Taylor Swift Aerobics Video Mashup $2 Billion and Counting: Spotify CEO Daniel Ek Speaks Out Big Machine CEO Says He Pulled Taylor Swift Off Spotify So. Continue reading
Getting It Done: The Week In D.I.Y & Indie Music
How to Connect With Influencers When You Have Zero Music Industry Contacts Why Your Band Isn’t Going To Be In Rolling Stone Why It's Crucial to Declutter Your Band's. Continue reading
REWIND: The New Music Industry’s Week In Review
Universal Music Takes Down Fun Mashup Of Taylor Swift's 'Shake It Off' And A 1989 Aerobics Video $2 Billion and Counting: Spotify CEO Daniel Ek Speaks Out On Taylor Swift,. Continue reading
4 Ways to Use Twitter to Build Your Brand (and Your Band)
By Hugh McIntyre on Sonicbids Blog Social media has become more than just a fun leisure activity or way to keep in touch with friends and family; it's become everything – and the. Continue reading
Why It’s Crucial to Declutter Your Band’s Digital Presence
By Tyler Allen on Sonicbids Blog One of the reasons folks like me can consistently work in music marketing is largely due to the fact that the digital landscape is. Continue reading
The Rap Industry Needs SMS Marketing
By Max Porter at CallFire. With less than 10 percent of Facebook posts, and possibly less tweets, ever viewed, text messages have an open rate estimated at 98 percent and 90 percent texts are read. Continue reading
Why Your Band Isn’t Going To Be In Rolling Stone
By Angela Mastrogiacomo of MuddyPawPR.com As a publicist, one of the first questions I ask potential clients is “what do you view as a successful campaign?” This is crucial because it lets. Continue reading
