Music Publishing News Weekly Roundup 9.12.14: Spotify Video Ads, ASCAP Workshop, ACM Honors
Spotify has introduced video ads as an attempt to generate more revenue from non paying users. The leading music streaming service’s “Sponsored Session” will be a15 – 30 second video ad. Continue reading
Linkfire: “Smart Links For Music Marketing”
Linkfire is a promising new service that creates "smart links for music marketing." Smart links allow you to use one link that can direct people to a specific url based. Continue reading
A Musician’s Guide To Best Use Of Hashtags
By Hugh McIntyre from the Sonicbids Blog. Hashtags may seem like a silly bit of social media (and sometimes that’s exactly what they are), but they do serve an important. Continue reading
Snapchat and Instagram Music Marketing Action With Alesso, Fall Out Boy and Etienne de Crécy
Snapchat is becoming a more serious marketing tool especially as they introduce new features. In fact, they seem to have a strong relationship with EDM artists and both sides benefit. Continue reading
From Vine To IRL: Jack & Jack Hit The Charts Off iTunes Sales
Jack & Jack look likely to be the next major Vine music stars. They're two young white guys doing comedy Vines, now with millions of followers, who recognized they could. Continue reading
Social Music Site Serendip Is Shutting Down
Israeli-based music tech startup Serendip is shutting down on September 22nd. Serendip pulled music recommendations from a users friends on Facebook and Twitter to create playlists that could then be customized.. Continue reading
A Musician’s Guide To MailChimp
MailChimp is one of the more popular options for musicians' email newsletters. It has a free tier and offers a wide range of tools and features for the pro music. Continue reading
Facebook Now Delivers 1 Billion Video Views Daily
Facebook is proving that YouTube is not the only place that people watch videos. Growth in video views on the social network exceeded 50% from May through July of this year,. Continue reading
Twitter Tests Buy Button w/Musictoday and Gumroad, Many Musicians Launching Soon
Today Twitter announced official testing of its new Buy button. The feature will allow for ecommerce sales on Twitter's platform which should provide a big boost due to the Buy. Continue reading
