Musicians and other creators are focusing on the wrong metrics [MiDiA]

Impressions, concurrent viewers, and subscribers alone are not the only success metrics for creators, writes Sam Griffin of MIDiA Research, and there are ways to create smarter instead of always. Continue reading

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7 steps to be more successful on TikTok

Here are a few tips on how to spice up your TikTok content, when to post, and more ways to boost your account. by Randi Zimmerman of Symphonic Blog TikTok is. Continue reading

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lawsuit

Supreme Court eyes Section 230 ruling that could be BAD for musicians

This week the U.S. Supreme Court began arguments on the Gonzalez and Taamneh cases, and their rulings either could dial back or eliminate existing protections that web platforms have from. Continue reading

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Instagram adds direct-to-fan broadcast chat Channels, Facebook coming soon

Instagram is adding Channels, a one-to-many messaging tool for musicians and creators to engage with followers. At a time when algorithms are increasingly coming between artist and fan, the ability. Continue reading

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How to use ChatGPT to create Social Media posts and save 100s of hours

Our friend Ariel Hyatt of Cyber PR Music, has a new resource for all musicians who have been unsure about what to do with all the hype around ChatGPT. In this article,. Continue reading

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Sped-up songs on TikTok – Why are they so popular?

How the trend of speeding up songs for TikTok sounds is shaping music on the app and revealing new discoveries about its listeners. by Janelle Borg of AmplifyYou If you have. Continue reading

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8 things musicians should never do on social media

Bobby Owsinki offers some usually unspoken but universal do’s and don’ts that musicians (and the rest of us) need to follow to maintain good social media health. by Bobby Owsinski. Continue reading

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Snoop Dogg’s Death Row Records catalog is streaming ONLY on TikTok

In a deal that likely netted Snoop Dogg a decent-sized check and a fair amount of press, the extensive Death Row Records catalog streaming once again, but only on TikTok.. Continue reading

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glocalization of music

Where have all the fans gone? A visual breakdown of Music Consumption

Never has music consumption been so divided across literally dozens of services. So to have any chance of success, musicians and the companies helping them need to understand how and. Continue reading

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how to save TikTok content

TikTok music marketing myths & much more with Matt Sherratt of Amuse

Matt Sherratt is an Artist Marketing Manager at Amuse. He’s responsible for building and delivering marketing strategies for a range of artists and releases, both new and catalog, for Amuse’s label. Continue reading

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TikTok album pre-saves

How to add your own music to your next TikTok

Trending TikTok sounds have made careers for many young artists in the last couple of years. Here’s how you can upload your original music to TikTok and maybe even add. Continue reading

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