Beyond The Music: How Artists Create Communities
Guest post by Richard Pulvino (@rpulvino) of sidewinder.fm, a music and tech think tank. The word “community” is thrown around too loosely these days. Social media marketers work to convince fans. Continue reading
5 Tips To Increase Your Band’s Reach On Facebook Despite Recent EdgeRank Changes
Recently posts on Facebook Pages have seen a marked reduction in reach with fewer people than ever viewing and interacting with Page content. Though it's tempting to consider throwing one's. Continue reading
What Do Artists Owe Their Fans?
Guest post by Brendan O'Connell (@therightnow) of sidewinder.fm, a music and tech think tank. I love living in Chicago. It means a steady flow of great bands coming through town no. Continue reading
Chirpify Expands To Instagram For In-Stream Commerce
(UPDATED) Chirpify, which up until today was solely a Twitter-based e-commerce platform, has now expanded to enable in-stream commerce on Instagram. The service first built a name for itself by providing. Continue reading
SongPop Attempts To Turn Song Guessing Game Into Music Community
SongPop is a name-that-tune game app for Facebook, iOS and Android that currently has millions of users. Featuring a wide range of music, SongPop is introducing music promotion and discovery. Continue reading
Is Facebook Advertising For Bands Worth It?
Like so many quotes from the 1984 movie This is Spinal Tap, the phrase “Money Talks and Bullshit Walks” still holds up as a truism for the current state of. Continue reading
Lindsey Stirling Finds Her Audience Via YouTube After Total Industry Rejection
Pop classical violinist Lindsey Stirling recently released her debut album featuring original music after developing a strong presence on YouTube. Previously dissed on America's Got Talent and rejected by industry. Continue reading
Facebook Pages Experiencing Less Reach With Revised EdgeRank
Many artists and/or their social media management teams have surely noticed a drop in their Facebook “average reach” over the past several weeks. The reason is because Facebook has made. Continue reading
EpicEDM To Launch As Twitter-Only Electronic Dance Music Publication
EpicEDM is a recently announced Twitter-only electronic dance music publication from Believe Entertainment Group that is set to launch later this year. A product of the company that produced "The. Continue reading
#CMJ 2012 Wrap-Up: Event Overview, Barriers to Entry, Leveraging Digital & More
Today marked the final day of panel discussions during CMJ Music Marathon in New York City. Most rooms were packed with primarily young, fledgling musicians and music business professionals looking. Continue reading
