The Social Media Bandwagon: Everybody “Likes” a Winner

Everyone likes a winner. Mumford & Son’s album, Babel, sold 600,000+ copies in its first week. However, does a splashy debut lose significance as media becomes increasingly digital? It seems. Continue reading

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Troy Carter At Wired 2012 On Owning A Direct Relationship With Fans

Troy Carter was interviewed during last week's Wired 2012 gathering and he spoke quite a bit about the power of artists having a direct relationship with their fans. In Lady. Continue reading

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Looking To Make Money From Facebook? Expect Them To Make Money From You

Guest post by Gray Blue, founder of Lumberjack Marketing Many have started petitions in an attempt to get the multi-billion dollar social corporation to change their current EdgeRank policies, particularly. Continue reading

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Music Marketing With Embeddable Media Using ThingLink, Cinemagram & Twitter

Marketing music and musicians has obviously changed quite a bit with social media from blogs to social networks. One of the great options now available for such marketing is the. Continue reading

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Upward Spiral #12: The Roles Of Major Labels Today, Importance Of Music Charts, And More

In this episode, the guys are joined by music industry veteran and digital expert Rynda Laurel (Smashing Pumpkins, Chuck D / Public Enemy, Afghan Whigs), diving into a series of deep discussions on. Continue reading

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Fan Sharing On Facebook Is Worth $4.20 + More Findings [STUDY]

Looks like all those shares and retweets that artists and their teams constantly seek could be worth more than we may even realize. In a recent study conducted by independent. Continue reading

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Beyond The Music: How Artists Create Communities

Guest post by Richard Pulvino (@rpulvino) of sidewinder.fm, a music and tech think tank. The word “community” is thrown around too loosely these days. Social media marketers work to convince fans. Continue reading

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Monkeybars Music Ecommerce Platform Splits Sales Between Artists And Fans

Monkeybars today announced their official launch out of beta as a music ecommerce platform that rewards both artists and fans for their efforts. Musicians sell music and videos from the. Continue reading

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5 Tips To Increase Your Band’s Reach On Facebook Despite Recent EdgeRank Changes

Recently posts on Facebook Pages have seen a marked reduction in reach with fewer people than ever viewing and interacting with Page content. Though it's tempting to consider throwing one's. Continue reading

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What Do Artists Owe Their Fans?

Guest post by Brendan O'Connell (@therightnow) of sidewinder.fm, a music and tech think tank. I love living in Chicago. It means a steady flow of great bands coming through town no. Continue reading

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