A Musician’s Guide To LinkedIn
Though LinkedIn may be a top social network, it's probably not the first place a musician might go to connect with others. Sure, business people and people looking for jobs. Continue reading
SoundCloud Connects To Social Commerce Platforms Moontoast & D.I.Y. Media
SoundCloud's API is getting quite a workout lately with new partners connecting to its digital audio platform almost daily. The two most recent, Moontoast Impulse and D.I.Y. Media, have similar. Continue reading
Are You Checking In? Foursquare Hits 10 Million
Do you use location based service Foursquare and encourage your fans to? Have you made it part of your marketing plan yet? If not, you may want to. Over the. Continue reading
Study Says Connect With Your Fans To Counteract Illegal Downloading
An academic research paper by Kalika N. Doloswal and Ann Dadich on "using policy to curb illegal downloading" provides some interesting insights into the strength of efforts to connect musicians. Continue reading
Top Timing Tips for Social Media Posts
Last week I shared some research from Dan Zarella on timing and frequency of Twitter and Facebook posts and related research on email and blog posts. Here's a quick cheatsheet. Continue reading
GigsWiz & The Human League Help Disrupt The Ticket Industry
TicketMaster has long been unpopular with both music fans and many bands. GigsWiz' approach to building an alternative was to create a system that rewards artists for ticket sales resulting. Continue reading
People Who Share Music Are 5X More Likely To Buy
According to Reuters (and by Apple's own admission), only 3% of the music stored in the average iTunes user's digital library was purchased from the Apple music store. The rest came. Continue reading
Finding Influencers In The Media With mPACT
After recently reviewing SocMetrics, a web service focused on identifying social media influencers in topical niches, I had the opportunity to speak with Gary Lee, CEO of mBLAST, about their. Continue reading
5 Guiding Principles Of Facebook Marketing
Facebook recently released a document titled Best Practice Guide: Marketing on Facebook. Though I have to admit I initially felt a bit of the "you will be assimilated vibe", it's. Continue reading
Quick Guide To Timing Twitter & Facebook Posts
"Social media scientist" Dan Zarrella knows a lot about social media marketing. Recently he created a 60 minute webinar, "The Science of Timing", that draws on his last couple of. Continue reading
Believe It Or Not, Facebook U.S Numbers Are Dropping
(UPDATED) Facebook lost 6 million users in the U.S. last month, according to a tracking report by Inside Facebook, falling from 155.2 million to 149.4 million. That's the first time. Continue reading
