Facebook Is NOT The Sales Tool You’d Hoped For [CHART]
It's pretty well proven that Facebook is a great way to find fans and communicate with them. But is it also a great place to sell? Some music commerce services. Continue reading
How Many People Really Use Twitter? A Lot, But Fewer Than You Think [CHART]
Facebook has 600 million visitors every month and half that visit every day. But how many users does Twitter have and how active are they? The Twitter about page says. Continue reading
Share the Soundtrack to Your Life with SoundTracking
This post is by Alison McCarthy (@aliiimac). She's an intern at Hypebot. In the last few weeks, there have been a number of articles posted on Hypebot about the growing social music. Continue reading
Google +1 – A Powerful New Music Marking Tool
Google Search has become the standard for how we find everything including music and tickets. It's why music marketers care about Wikepedia and MySpace – they rank high in search. Continue reading
Twitter Study: Just .05% Generate 50% Of Action
A new Yahoo Research study confirms that Twitter is more of a hierarchical broadcast network than a social network. A striking concentration of attention on Twitter – roughly 50% of. Continue reading
Another Nail In Coffin: MySpace Ad Revenue Tanks [CHART]
The Wall Street Journal put another nail in the MySpace coffin this week with a report that advertisers are running away from the site in droves. Silicon Alley Insider took. Continue reading
Social Media As An Instrument Of Creation [Video]
From Imogen Heap to OK Go, social media is becoming part of the creative process for some musicians rather than just a channel to promote their finished work In this. Continue reading
How Do Classic Acts Use Social Media?
This post is by Alison McCarthy (@aliiimac). She's an intern at Hypebot. As a child of baby boomer parents, I grew up on classic rock bands such as The Rolling Stones, Crosby,. Continue reading
MySpace Traffic Falls Off Cliff [CHART]
At SXSW, I had several very smart industry insiders tell me confidently that it's only a matter of time before MySpace makes a comeback. Judging from new traffic stas, the. Continue reading
Study: Don’t Expect Rapid Growth In Your Social Network Stats To Continue
Double-digit growth in social media users is over according to a new eMarketer study. Though, as investment firms remind us, individual results may vary, the days of passively watching social. Continue reading
Facebook Kicks 20,000 Potential Fans Off Every Day
If kids 13 and under are a part of your fanbase then putting your efforts into Facebook to find them isn't going to net the desired results. Mozelle Thompson, the. Continue reading