CHART: Facebook Dominates Mobile Time Too
We already knew that Facebook dominates time spent sitting at the desktop, but a new Comcast study using data from five top mobile operators shows that the social networker is. Continue reading
Social Media Got The Grammys All Wrong
Social media buzz toruned out to be a poor predictor of Grammy winners last night, getting it wrong in nearly every category. That's the danger in believing that buzz is. Continue reading
Facebook Updates Artist Pages
Facebook has updated artist pages. The layout is different. The tabs are removed. Users can now "Login as Page" and interact with Facebook. For instance, I can now visit the. Continue reading
Chart: A Look At How Facebook Is Growing Compared To Google & Other Internet Leaders
We all know that Facebook is soaring. But this charts shows how a surge in the social network's traffic, as measured by time spent, is dwarfing even the usual internet. Continue reading
Who Uses Facebook & Twitter? The U.S. Demographic Profile
According to Comscore data of U.S. users, Facebook saw its share of visitors between the ages of 35-54 drop 3.6% to 35.4%, while the share of visitors under 18 (up. Continue reading
Mobile Social Net MocoSpace Wants MySpace
Amid all the rumors of who might or might not be buying MySpace from parent News Corp., the one that has had the most legs has now been confirmed. MocoSpace,. Continue reading
ShareSquare Upgrades QR Music Promo Tool & We’ve Got Free Private Beta Invites
ShareSquare has been private beta testing QR codes (barcodes scanned via smartphones) that bridge the offline-to-online gap to create crowd-sourced street teams for musicians over the last 2 months. Today,. Continue reading
AARP Says Old People Are Online Too! PS: These Are The People Still Willing To Pay For Music
The American Association Of Retired Persons (AARP) has created a short video to remind us (and advertisers) that those 55 years old and over are online too. In fact, those. Continue reading
MySpace Begs Users To Come Back
Earlier this week MySpace sent an email to lapsed which offers a hint of how desperately they're fighing for survival. The letter came on top of an earnings report from. Continue reading
Chart: More Proof That Music Ads On Facebook Work
A recent Webtrends survey of 11,000 Facebook ads measured clickthrough rates (red) and cost per click (blue) for different categories of ads. Check out the big jump in clickthrough rates. Continue reading
What Makes Facebook Fan Pages So Succesful: Lessons From Linkin Park & The Major Brands
Almost overnight, Facebook Pages have become one of the most powerful tools in the music marketing toolkit. But beyond the massive number of eyeballs that Facebook offers, why are Fan. Continue reading