Spotify adds music videos in 11 countries

Spotify has added music videos to its mobile, desktop, and TV apps in 11 countries. At launch, videos by Ed Sheeran, Doja Cat, Ice Spice, Aluna, and Asake were among those available…..

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MusicWatch study points to continued growth but offers some surprises

A new MusicWatch study says 90% of US internet users stream music, and consumer willingness to spend money on music points to more strong growth ahead. But there were also several surprise findings…..

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Duster and Gen Z’s 90’s slowcore revival on TikTok and beyond

The unlikely resurgence of ’90s band Duster is just the tip of the spear of a Gen-Z revival and reimagining of slowcore music…..

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Pandora AMP adds spotlight picks, custom Bios, cover photos

Pandora does not get the headlines that its streaming competitors do, but with 50 million monthly active users, it would be a mistake not to include Pandora in every music marketing plan…..

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Ultimate Guide to how the Spotify Music Discovery Algorithm works [Janelle Borg]

Even though streaming has become unimaginably easy for the user to discover new music, that does not mean the process isn’t complicated. This guide breaks how the Spotify algorithm works its magic and how musicians can use it to their advantage…..

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glocalization of music

Challenges and Opportunities of Sustainability in the Music Industry

“Although sustainability is an international concern across all industries,” writes Mathilde Neu of Reprtoir, “its integration into the music business has been bumpy.” But withint he challenges lie important opportunities…..

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Spotify per-stream rates

What do indie d.i.y. musicians need to have success on Spotify?

Learn more about the ins and outs of the most popular streaming services and what strategies can help you build a successful and sustainable music career….

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Songwriters mock low streaming royalty rates in new video

One of the tragedies of the streaming age is that even hit songwriters are finding it hard to earn a living in the age of streaming…..

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Spotify For Artists

Paid Artist Marketing on Spotify: What works and what doesn’t

Spotify is expanding its paid artist marketing options, but what works and what doesn’t…..

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Independents accounted for 50% of Spotify industry revenue last year

Independent artists generated $4.5 billion on Spotify in 2023. This is the first year ever that Indies accounted for about 50% of what the entire industry generated on the streamer, which totaled $9 billion….

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