How Fan Videos Helped Sell Adele’s “Hello”
It is a truth universally acknowledged that having a good video to accompany it can really help a song to gain popularity, as seems to have been the case with. Continue reading
How Facebook, YouTube, Instagram, Twitter and Snapchat Count Video Views Differently
Video views are critical for measuring success not only to artists, but also labels, advertisers, and anyone else attached to the video in question. Unfortunately, measuring these views is not. Continue reading
Getting More Fans On YouTube: A Musician’s Guide
A key piece of music promotion for a quite a while, video has long given fans a way to connect more deeply with music, so it stands to reason that. Continue reading
Google, Amazon Leverage Copyright Loophole To Use Songs, Not Pay Songwriters [Chris Castle]
To avoid properly compensating songwriters, big data purveyors Amazon and Google are claiming they are unable to find contact information for the deserving songwriters, instead opting to file copyright notices. Continue reading
Can You Name All The Musicians And Celebrities In The New Apple Beats Headphones Ad?
Apple used Twitter to debut a new celebrity-filled ad for Beats wireless headphones on Monday. Set to the Disney Pinocchio song “I’ve Got No Strings” it features a plethora of musicians. Continue reading
Lyor Cohen Takes the Cake by Joining the Google Empire [Op Ed]
Google's hiring of industry insider Lyor Cohen as YouTube's Global Head of Music is "no grounds for celebration" says musician and activist Maria Schneider in a new op ed. "And who better to. Continue reading
Irving Azoff Claims YouTube “Pirates” Are “Really Evil”
The CEO and Chairman of Azoff MSG Entertainment, Irving Azoff, is leveling some heavy criticism at YouTube in very public war as he attempts to get the popular video sharing. Continue reading
YouTube Is Likely To Drive Lyor Cohen Crazy [Chris Castle]
Although Lyor Cohen may be one of the best in the music business, YouTube's consistent undervaluation of music, and its position as a subsidiary of Google, make it unlikely that. Continue reading
YouTube Misses Point With Lyor Cohen Hire [Bobby Owsinski]
In the wake of it's failure to pay what many executives and artists consider sufficient royalties, YouTube is attempting to appease labels with its hire of music business insider Lyor Cohen which, according. Continue reading
