YouTube Tells Creators: ‘Build A Fanbase, Not An Audience’

YouTube’s global head of entertainment Alex Carloss is telling creators to move beyond building a large audience and focus on building a fanbase.   “An audience tunes in when they're told. Continue reading

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Amanda Palmer Hits A Million Twitter Followers, Releases Town Hall Session w/Zoe Boekbinder

Amanda Palmer kicked off planning for her next album release with a BitTorrent Town Hall session. Zoe Boekbinder joined in and, as it turns out, they've been playing together as. Continue reading

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Fuse Music TV Sold To Jennifer Lopez’s NuvoTV For $226 Million

(UPDATED) NuvoTV, whose shareholders including Jennifer Lopez, has acquired music cable network Fuse in a $226M deal with MSG. Fuse is the largest music related network on cable after MTV.. Continue reading

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Concert Streamer Qello Launches On Roku

Concert streamer Qello launched on the Roku streaming platform today. Qello Concerts offer a lage collection of full-length HD concert films and music documentaries on-demand  including The Rolling Stones' "Live at. Continue reading

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Get More Views And Subscribers On YouTube

Want more views on the YouTube? YouTube star Lamarr Wilson has launched YouTube Weekly, a 5 minute per episode Mashable video series that offers tips for raising YouTube views and turning. Continue reading

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Us Vine Their Way To Major Label Deal, Shorty Awards with #6SecondCovers

Us, aka UsTheDuo, is a husband-and-wife musical team that turned some quick promo Vine videos into a following that's helped them get on tv and land a major label record. Continue reading

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Twitter’s New Music Strategy: Vevo Music Videos, Beats Music Ads, SoundCloud Partnership

It seemed to be a widespread conclusion that the Twitter #Music App was essentially dead long before the announcement that it was being pulled. Though critics continue to address the. Continue reading

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CD Baby Sync Licensing Paid $400K To Indie Artists In Last 3 Months Of 2013

It's no secret that to survive musicians need to cultivate multiple income sources. But revenue from synch licensing has usually been unobtainable for d.i.y. artists. Today's announcement today that CD Baby. Continue reading

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YouTube Updates Content ID Changes For Creators

Back in December a wide range of videos were being flagged by YouTube Content ID in what felt like many to be a surprise attack on previously acceptable videos on. Continue reading

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Choose From Nearby Shows With Live Videos Of The Bands

By Eliot Van Buskirk of Evolver.fm. You have many options when it comes to apps that want to help you find live music to see, wherever you happen to find. Continue reading

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Fan Videos Make Labels More Money Than Official Music Videos, Says Universal Exec

User generated content, which includes fan generated music videos and mashups, are often earning more money for record labels than the officially produced music videos, according to Universal Music's global head. Continue reading

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