YouTube Copies Twitch With Clips
YouTube is copying one of Twitch’s most popular features Clips in an extensive new test. YouTube Clips is currently available alongside select channels and videos on desktop and Android devices,. Continue reading
What DaBaby’s Success Can Teach Other Artists [Video]
Following DaBaby’s two straight years of radio and streaming success, other artists have a lot to learn from the rapper about effective marketing and consumer engagement. Guest post by James. Continue reading
New TikTok Q&A Option Allows Creators To Get More Engagement
Hoping to increase engagement between TikTok’s creators and their fans, the popular video sharing platform has debuted a new question and answer feature, which could be good news for artists. Continue reading
Story Behind The Runaway Success Of ‘Driver’s License’
The massive success of “Driver’s License” – a song by hitherto little-known eighteen year old singer-songwriter Olivia Rodrigo – was no accident, and offers signs of hope to songwriters everywhere.. Continue reading
Better Marketing: Bathroom Sticker Theory EXPLAINED [VIDEO]
In this piece, we break down why plastering stickers of your band all over venue bathroom stalls isn’t quite the marketing silver bullet its made out to be. Guest post. Continue reading
What All Musicians Can Learn From Country Star Morgan Wallen
In this case study, we break down what other artist can learn from the success of country star Morgan Wallen, and his journey from humble beginnings to global streaming fame.. Continue reading
How Rock Your Next Zoom Show
While Zoom shows have presented one of the few opportunities for artists in this pandemic, live streaming a show also bring with it a unique set of hurdles for artists. Continue reading
Short Attention Spans Are Dramatically Altering Songwriting: Here’s How
As attention spans shrink, and the competition increases, today’s hits are getting shorter and shorter, and drastically changing songwriting itself in the process. Guest post by James Shotwell of Haulix. Continue reading
Ticketed Streams Exploded In 2020, But Expect More Growth In 2021 [MIDiA Virtual Concerts Report]
Top music industry analysts MIDiA have released the first comprehensive data-driven survey of live music live streaming. A major takeaway from the report is the explosive growth in ticketed live. Continue reading
Gospel Music: Singing Praise In Age Of Streaming
In Chartmetric’s Black Lives Matter piece for December 2020, they dug into how the nearly century-old tradition of Black gospel continues to thrive today in the modern streaming economy via. Continue reading
