How To Best Insult A Rock Band?
In the wake of the Goo Goo Dolls enduring the devastating slight of being referred to as a “classic rock band,” Fred Jacobs explores how different bands and artists handle. Continue reading
TikTok Plans Longer Videos Presenting New Music Marketing Opportunities
As with all social media platforms, the short-form video star of 2020 is continuing to evolve, and is expected to begin allowing videos of up to three minutes in length. Continue reading
How I Got Hundreds Of Spotify Streams, Email Addresses For Under $50
Here independent musician Anne Reburn walks us through how she was able to dramatically grow her audience for less than $50 as part of a marketing campaign surrounding her latest. Continue reading
6 Important 2020 Takeaways For Musicians
2020 has been many things, and while most of them aren’t great, it has been, for many in the music industry, and educational year. In this piece we look at. Continue reading
What Musicians Can Do To Succeed In 2021 [VIDEO]
Although the year hasn’t exactly flown by, 2021 is just about a month away, and, in these challenging times for the music, we’re sharing some tips on how musicians can. Continue reading
Snapchat’s New Spotlight Wants To Become TikTok, By Paying Users
Snapchat recently unveiled it’s new ‘Spotlight’ feature, aimed at accommodating brief, music-driven clips (sound familiar?) along with news that users who create the most popular Spotlight posts will be receiving. Continue reading
How Innovation Can Sink The (Music) Pirate Ship
With many traditional revenue sources for musicians upended by the pandemic, now is the perfect time to look at new revenue streams as well as to tackle stream ripping and. Continue reading
Snapchat Spotlight Takes On TikTok, Will Pay $1 Million Per Day To Creators Through End Of Year
Snapchat has launched a direct competitor to TikTok, Instagram Reels, and Triller and pledged to pay $1 million per day to creators using the platform Snapchat Spotlight will “shine a. Continue reading
Repurposing Video Content Across Social Platforms: A Musicians Guide
Once you’ve gone through the effort of crafting the perfect video, don’t let it go to waste! In this piece, we explore how you can the most out of your. Continue reading
Marketing Lessons From Billie Eilish’s ‘Secret’ TikTok
Established superstar and musical innovator Billie Eilish has a thing or two to teach us about marketing via TikTok, after taking the platform by storm with an authentic and understated. Continue reading
