50 short video content ideas for musicians on Reels, TikTok, YouTube
Are you feeling stuck and looking for content ideas? For this week’s Flashback Friday, we resurface a post by our friend and music marketer extraordinaire Michael Brandvold with content ideas. Continue reading
How to use Spotify’s new short video feature Clips
This week Spotify announced Clips – short, under-30-second vertical videos that allow musicians to express themselves and connect with fans “all while keeping your music front-and-center.” by Sarah Maloy of. Continue reading
Supreme Court eyes Section 230 ruling that could be BAD for musicians
This week the U.S. Supreme Court began arguments on the Gonzalez and Taamneh cases, and their rulings either could dial back or eliminate existing protections that web platforms have from. Continue reading
YouTube’s longtime CEO Susan Wojcicki is stepping down
Longtime YouTube CEO Susan Wojcicki announced Thursday that she is stepping down. Wojcicki is part of Alphabet’s inner circle, having worn many hats since becoming an early Google hire 25. Continue reading
Where have all the fans gone? A visual breakdown of Music Consumption
Never has music consumption been so divided across literally dozens of services. So to have any chance of success, musicians and the companies helping them need to understand how and. Continue reading
Google says YouTube Shorts now gets 50 billion daily views
YouTube Shorts are now viewed 50 billion times a day, according to Google this week. That’s up from 30 billion daily views this time last year. That’s an impressive number. Continue reading
7 best practices for music promotion on YouTube
Learn how to best utilize YouTube’s marketing opportunities so you can grow your following. by Pete Callaghan of Promoly Music is one of the most popular forms of entertainment in. Continue reading
New J. Cole track was written after he searched for himself on YouTube
J. Cole wrote and released his new track ‘Procrastination (Broke)’ after he searched “J. Cole type beat” on YouTube and found a beat by producer Bvtman. Released just yesterday, Wednesday,. Continue reading
Tim Westergren’s Sessions shuts down abruptly, goes silent as artists demand payment
Music live-streaming platform Sessions shut down on December 19th, apparently without warning creators or fans, some of whom claim they are owed money. Sessions launched early in the pandemic in. Continue reading
How do TikTok royalties work?
FLASHBACK FRIDAY: The industry is now pushing TokTok to pay more for music, which could be good news for all creators. But in the meantime, most of us don’t know. Continue reading
