Why You Shouldn’t Compare Your Music To Others
With all the data and analytics available for measuring your music's impact and success, it can be tempting as an artist to play the comparison game and assessing how your. Continue reading
Lyor Cohen @ SXSW On YouTube, Music Industry Renaissance [WATCH]
Speaking at SXSW, YouTube Head Of Music Lyor Cohen was his usual bullish self predicting the future of the music industry. "The industry is going to return and grow by. Continue reading
Google Adds Direct Posts From All Musicians To Search
Google has added a free and powerful marketing tool for musicians to its hugely popular search results. Now, when fans look up a musician, they can also find updates directly. Continue reading
Americans Listen To 200 Billion Minutes Of Audio Weekly
A new set of data from Nielsen has revealed that the average US dweller is listening to a massive amount of audio on weekly basis, although not all of it. Continue reading
Straight Outta Wakanda: How Black Panther’s Score Solved Marvel’s Music Problem
While Marvel movies have certainly been commercial successes, Marvel has thus far largely missed the mark when it comes to the meaningful integration of music into their films. Until, that. Continue reading
Spotify Television Turns Playlists Into YouTube Stream
Spotify Television is a web app that turns Spotify playlists into a stream of YouTube videos. In our test, the app worked well and felt like watching a personalized version of. Continue reading
Why You Should Know Everything About Your YouTube Channel
As an artist, effectively managing your YouTube channel is essential to building your online presence. Here we explore some often overlooked but nonetheless essential metrics for understanding and growing your. Continue reading
New YouTube Monetization Policies, Pointers Drive Growth
In this piece we look at some important tips on YouTube's updated monetization policies, as well as other important pointers and best practices for getting the most out the video. Continue reading
How to Use Facebook Live to Promote Music
Recent changes in Facebook's algorithm have sent musicians and music marketers scrambling for new ways to grab the attention of the social network's massive audience. The jury is still out on. Continue reading
Why Play Counts Don’t Always Translate To Success
Whether it's Spotify plays or social media traffic, being able to look at a tangible metric and see that listeners are consuming and enjoying your music is exciting for any. Continue reading