Taking Advantage Of The Marketing Power Of Facebook (In Just 5 Minutes)

1If you're feeling as though you've hit a wall with your ticket sales, the answer to your struggles could lie in the form of Facebook Events. Here we look at three ways DIY artists can boost attendance through their use of Facebook Events.

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Behind The Curtain: Inside The Bandzoogle Design Team

Josh-workingHypebot is so busy chronicling the new music business and how tech is changing discovery, marketing and monetization, that we seldom look behind the scenes at the people that make it all work. As we did with the Bandzoogle support team, here is a look inside the design team behind the music website builder and e-commerce platform.

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3 Big Tips Gaining More Instagram Followers As A Musician

2Social media has proven itself to be an invaluable tool for musicians and Instagram is, in many ways leading, the pack. That said, the platform isn't much good to any artist if they don't have any followers, so here we look at the three most important tips for gaining fans on the service.

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If You Want To Live Stream, Twitch Dwarfs YouTube [CHART]

TwitchWhile longform live streaming on YouTube, Facebook and Instagram is on the rise, their audience is still dwarfed by Twitch. While thought of as a gaming and esports platform, a lot more happens or could happen there. Savvy musicians like Drake have already experimented with the platform by playing a top gamer live, but that just scratches the surface of how the Amazon owned platform could be used to connect with fans.

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Musicians Launch Post-Brexit ‘Save Music’ Campaign

Save MusicThe newly launched Save Music campaign by the Incorporated Society of Musicians hopes to protect musicians post-Brexit by either maintaining their freedom of movement between countries or to introduce a special two-year working visa for them.

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Social Media In U.S. Has Stopped Growing

Social media musicHere are some stark statistics for those who rely on social media to market music:  In the United States Facebook, Twitter and Snapchat are no longer adding new users. In fact  Facebook’s daily user base has been the same for the 9 months. Twitter and Snapchat both actually lost users in the U.S. and North America, respectively, over the last 6 months.

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Contracts Studio Producers Should Be Familiar With

1Studio producers and sound engineers typically require certain types of contracts in their work, so familiarizing yourself with such legal documents early can benefit you in the long run. Here we look the circumstances under which sound engineers should maintain ownership of work, vs. when a one-off fee is appropriate.

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Izzy Azalea Is Thrilled To Be ‘Officially Unsigned’

By Laura Murray [CC BY 2.0 ], via Wikimedia CommonsIggy Azalea has revealed that she is officially an unsigned artist. The Australian performer signed a deal with Island Records back in February of 2018, however, has now parted ways with the label after only nine months.

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Spotify For Artists Will Charge For Some Services, says CEO Daniel Ek

Spotify For ArtistsSpotify will charge for some Spotify For Artists products and services, CEO Daniel Ek stated during last week's earnings call. While "unlikely" that the it will charge for data, this mark's the first time that the streamer has said it will monetize any of the services that it has touted as empowering creators.  

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How I Got On Official Spotify Playlists As An Unknown Independent Musician

2In this piece, independent artist Braden Lam of Halifax NS recounts how he was able to land himself on official Spotify playlists using only smart marketing, Show.co, and no money.

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#iVoted Initiative Offering Free Concert Tickets To Voters

1With voter apathy an omnipresent concern at this particular moment in time, artist manager Emily White has partnered with a variety of artists to launch the #iVoted initiative which rewards those participating in the democratic process with free concert tickets.

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Music Think Tank Weekly Recap: Production Mistakes • MMA • Horror Music • More

MTTRecapNewThis week on MusicThinkTank, contributors shared articles on the most common production mistakes made by DIY musicians, how the MMA benefits engineers and producers, what makes for great horror soundtrack, and more!

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How To Premiere Your Next Video On YouTube

1Although only available to select creators for the moment, YouTube recently followed Facebook's lead by debuting a video premiere feature which allows viewers to watch a video together as soon as it's published. Here Chris Robley walks us through how it works.

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YouTube's Lyor Cohen Warns Of Creator Apocalypse If Article 13 Become law

Youtube_logoYouTube Global Head of Music, Lyor Cohen, pens a monthly newsletter to global industry execs, often co-authored by key figures from within the broader business. In this month's newsletter, Cohen invited John Shahidi, CEO of Shots Studios, a management company for musicians and artists including Anitta, Alesso, Rudy Mancuso and Lele Pons.

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How To Get Your Songs Placed In Movies And On TV

1Landing your song in or show or film can have a far reaching range of benefits for artists, both in terms of financial gain and notoriety. So what are your options when it comes to sync licensing, and what are the steps to take in order to get your songs these coveted placements?

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Benefits For Producers, Engineers In Music Modernization Act

1At long last the comprehensive and sweeping Music Modernization Act has been signed into law, affecting industry professionals everywhere. While the legislation was certainly surrounded by its share of controversy, we here look at some of the upsides to the act.

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ASCAP Opens Registration For 'I Create Music' EXPO 2019

ascap logoASCAP has opened registration for the 14th edition of its signature event, the ASCAP “I Create Music” EXPO, at the Loews Hollywood Hotel in Los Angeles, May 2 - 4, 2019.  Last year’s event attracted songwriters from 23 countries. 

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Mastering Isn't A Dark Art, It's Simply Misunderstood

3In the music business, mastering has gained something of a reputation as mysterious "dark art". The reality is that mastering is quite simple at its core and, while not as sexy or glamorous as being a rockstar, is an important part of the music industry machine.

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