Tips To Optimize An Official YouTube Artist Channel

2Since YouTube's unrolling of its Official Artist Channel, how artists distribute and listeners consumer their music has shifted, and with their content now largely consolidated, artists now have a powerful tool at their disposal, provided they market it correctly. Here we look at how to get the most out of your AOC.

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Guide To Becoming A Session Musician [Video]

1[UPDATED] Sunny Stuart Winter sits down to chat with Marcus Gooda about how he successfully become A session musician and how TO successfully network and find opportunities for session work.

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PledgeMusic Says Its In Negotiations With Potential Buyer

PledgeMusic NewIt has been more than two months since PledgeMusic suspended all crowdfunding campaigns on the platform, leaving hundreds of artists unpaid. But a PledgeMusic staffer is now telling former clients that  the company is in negotiations with a potential buyer.

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How You Should Be Marketing Your Next Album, Single Release

1For many artists, marketing their work is by far the most loathsome aspect of being a DIY artist. Whether you hate it or not though, selling your music is essential, so you might as well get good at it. Here we look at what exactly you should be doing to market your next release.

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How To Successfully Submit To Music Blogs, Magazines, Radio

5So often when submitting their music to a magazine or music blog, artists fail to do their research and follow proper protocol, with the result that their work ends up being rejected. In such a competitive field, it is essential that artists do the proper leg work to set themselves up for success.

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15 Content Secrets To Boost Social Media Engagement

1With any social media posting, bands and artists are looking to generate interest and motivate users to subscribe/share the content with which they're interacting. So how can you ensure you're posting high quality content that engages users? Here, we look at fifteen secrets on boosting your social media presence.

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Choosing The Right Rewards For Your Patronage, Crowdfunding Campaigns

1For any crowdfunding campaign to be successful, it's important to have the kind of enticing rewards that will actually motivate fans to donate or become patrons. In this piece we look at some key tips for choosing rewards that will maximize your crowdfunding revenue.

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Songwriters Urge Users To #CancelSpotify

#cancelspotify A growing group of songwriters are taking to social media to urge users to #cancelspotify in protest of the streamer's decision to challenge a US Copyright Royalty Board decision to raise streaming payments to songwriters 44% over the next 5 years.

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Songwriting Splits: What They Are And Why You Need to Agree On Them Now

Screen Shot 2019-04-09 at 6.13.42 PMAs an increasing number of modern releases feature more and more songwriters, the importance songwriting splits and their legal value becomes increasingly important. Here we look at exactly what these splits are and how they should be arranged to avoid headaches and conflict down the road.

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What Music Journalists Definitely DO NOT Want To See In Your Press Release

4Whether or not music will even give your music the time of day is massively dependent on the quality fo your press release. Getting press coverage is hard enough, but falling into any of the following pitfalls practically guarantees your music will be panned by music journalisms gatekeepers.

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A Beginner's Guide To Making Your Live Stage Performance Unforgettable

Perfomance While many DIY artists trying to take their career to the next level focus on their online persona or their creative output, many neglect what is an essential element of becoming a better musician: the live performance. Here we break down some essential tips for ensuring you have develop a killer stage show.

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Staying In Love With The Craft Of Songwriting

2As with so many creative arts, songwriting can often be an incredibly frustrating experience, and it can be easy for you to lose your inspiration and forget your love of the craft when compositional process grinds to a halt. Here we look at how to rekindle the fire and maintain your love of songwriting.

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8 Inspirational Books For The DIY Musician’s Shelf

2The ability to learn and grow is one of the most valuable skills a DIY musician can cultivate, and while there are certainly an abundance of online resources, one can't overlook the informational and inspirational value provided by the old school resource of books.

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3 Tips For Boosting Word-Of-Mouth About Your Music

1While technology and social media have opened up an incredible variety of opportunities for marketing, none remains as effective as that old school classic, word-of-mouth. Here we look at three key tips for how to harness this tried and true marketing technique.

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How To Grow Your Mailing List At Your Next Show

1Whatever platform you use, staying directly in touch with your fanbase in the form of e-blasts is critical to selling your music, but this is only effective if you have list to send them to. Here we look at some key tips for connecting with your audience and building your mailing list at your next show.

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PledgeMusic Goes Silent

PledgeMusic NewPledgeMusic has not offered an update to the hundreds of musicians and thousands of fans affected by the crowdfunder's inability to pay creators the funds that fans had pledged. Even the rumor mill is almost silent.

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Spotify Adds Streaming Conversion Metrics To Ad Studio

Spotify newSpotify has added streaming conversion metrics to Ad Studio.The useful new metrics allow artists and labels to track how each listener responded when they hear ad on the streamer.

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Spotify’s New Personalized Playlists May Impact Where Your Music Appears

2Appearing on one of Spotify's playlists has, in many ways, become the Holy Grail of the music industry for up and coming artists, but doing so could soon get harder, thanks to the platform's rollout of its 'personalized playlists'. Here, we look at the impact and how artists can work around it.

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Songwriters vs Big Tech: Has The Tide Turned? [David Israelite]

NMPA[UPDATED] In this guest post, National Music Publishers Association head David Israelite explores how social media has shifted public opinion toward the songwriters and music publishers in their battles with Spotify, YouTube and other music services.

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Cover Songs As A Marketing Asset

6For developing artists, cover songs can be an incredibly valuable marketing asset. Instantly recognizable hits or cult classics can help bridge the divide between an artist and a potential fan who might be otherwise unfamiliar with the artist's material.

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Ari Herstand On Digital Distributors, Spotify Listeners and More [Music Biz Weekly Podcast]

Ari Herstand - Digital Distributors  Spotify Listeners and More! 5-15 screenshotMusician, author and artist advocate Ari Herstand visits with Jay Gilbert on the Music Business Weekly Podcast to discuss digital distributors, Spotify listeners and his book ‘How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician.’

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What It's Like To Tour As An Unestablished Band

5While many non-musicians think of touring as one of the more glamorous aspects of an artist's career, the reality for most musicians is radically different, but while financial destitution and massive tedium await the unestablished artist hitting the road for the first time, the experience can still be incredibly rewarding.

 

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TikTok Launches 'Spotlight' to Support Indie Musicians

TikTok_Spotlight_Japan1Hugely popular short video app TikTok is launching "TikTok Spotlight," a program to discover and support independent and unsigned artists. TikTok Spotlight will offer an opportunity to build a community of followers and showcase music to a global audience.

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Why, How To Practice In Gig Conditions

5While practice is obviously essential to improving your performance abilities as a musician, where and how you do so can dramatically impact the kind of improvement you see. In this piece we look at how replicating 'gig conditions' can help you to more rapidly improve as a performer.

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Music Think Tank Weekly Recap: Gig Conditions • Band Website • Touring On A Shoestring Budget • More

MTTRecapNewThis week on MusicThinkTank, contributors shared pieces on why and how artists should practice in gig conditions, everything you need to have on your artist website, how to tour on a shoestring budget, and more!

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450,000 Deleted MySpace Tracks Saved, Including Early Katy Perry, Danny Glover

MyspaceAfter learning last month that MySpace had "lost" millions of tracks and photos uploaded before 2016 in a data transfer, collectors went into action.  Now an archive of 450,000 form MySpace have found a new home within the Internet Archives.

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