Tag: Advertising campaign

Don Henley Wins Legal Action Against Clothing Retailer

Few artists protect the integrity of their brand more aggressively than Don Henley and The Eagles.  Now they've won another round; this time against a Wisconsin retailer selling a henley. Continue reading

Bruce Houghton on 04/20/2015 in Music Business | Permalink | Comments (0)
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So You Only Have $100 to Spend on Marketing – How Do You Spend It?

Guest Post by Tyler Allen on Sonicbids Blog Your band is an investment. You've probably already spent hundreds or thousands of dollars on equipment like PA systems, stands, strings, new. Continue reading

Guest Post on 02/04/2015 in D.I.Y. | Permalink | Comments (1)
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Facebook, Twitter Changes Make Music Videos More Important Than Ever

The need for quality promotional video isn't going away – in fact, it's importance is rapidly increasing. With YouTube's continued growth and relevance in music discovery and the moves that. Continue reading

Guest Post on 01/09/2015 in Apps, Mobile & SMS | Permalink | Comments (1)
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How Facebook’s Changes In Paid Advertising Will Affect Your Marketing Efforts

Facebook executives drew a line in the proverbial sand on Friday when they announced their plans to restructure the way posts placed by brands appear in newsfeeds. As if it. Continue reading

Guest Post on 11/20/2014 in D.I.Y. | Permalink | Comments (5)
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