Tag: Advertising

Pandora Stock Recovers Friday Morning Despite $343M Loss, Disppointing Forecast, No Listener Growth

UPDATE 2: Pandora stock fell as much as 5% more in after hours trading Thursday, but recovered 4% Friday morning to an 11AM price of $3.11. Yesterday's drop came as. Continue reading

Bruce Houghton on 02/10/2017 in Music Business | Permalink | Comments (0)

Tags: Advanced Micro Devices, Advertising, and amortization, Artificial Intelligence, Bing, Calendar year, Chief financial officer, Cloud computing, depreciation, Earnings before interest, Earnings Per Share (EPS), Extended-hours trading, Fiscal year, Generally accepted accounting principles, Initial public offering, LinkedIn, NASDAQ, Net income, revenue, taxes, Wall Street

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Weekly Music Publishing Update 2.10.17: Superbowl Spend & Sync

Arguably the best part of the Super Bowl each year is the slew of new commercials advertisers put together for the largest single television broadcast event in the US. Market. Continue reading

Bob Baker on 02/10/2017 in Music Business | Permalink | Comments (0)

Tags: 84 Lumber, Adobe Marketing Cloud, Adtech, Advertising, Adweek, Super Bowl, Super Bowl commercials, Super Bowl LI, Television advertisement, YouTube

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New York Times Subscribers Now Get Free Spotify Premium

On-demand music streamers are all pretty much stuck charging $/€/£ 9.99 – much to there detriment, according to MIDiA's Mark Mulligan. So to attract new customers, they are constantly experimenting with. Continue reading

Bruce Houghton on 02/08/2017 in Music Business | Permalink | Comments (1)

Tags: Advertising, Allstate, Average revenue per user, Digital media, Donald Trump, music, News satire, Reuters, Spotify, Subscription business model, The New York Times, The Wall Street Journal

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5-Step Guide For Facebook Marketing Beginners

Like it or not, being a full time musician means that music is your business, and being able to advertise is critical to that business being a success. Here we guide. Continue reading

Guest Post on 02/08/2017 in D.I.Y. | Permalink | Comments (0)

Tags: Advertising, Advertising agency, Advertising campaign, Advertising Standards Authority (United Kingdom), Alec Baldwin, Anambra State, Anti-fat bias, Apple Inc., Facebook, United States

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Snapchat IPO Invites Skepticism, Here’s Why

Creating massive buzz in economic circles, Snapchat's parent company's filing of an IPO is one of the most hotly anticipated business moves of the year, but the recent public review. Continue reading

Guest Post on 02/07/2017 in Music Business | Permalink | Comments (1)

Tags: Advertising, Android (operating system), Facebook, Google, Initial public offering, Instagram, Snap, Snapchat, Twitter, YouTube

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Snapchat vs Facebook vs Twitter Pre-IPO [CHART]

Snapchat parent company Snap has finally filed its IPO, and the big question on investors’ minds is: Are we looking at the next Facebook, or the next Twitter? The story that. Continue reading

Bruce Houghton on 02/06/2017 in Social Media | Permalink | Comments (0)

Tags: Advertising, Evan Spiegel, Facebook, Groupon, Initial public offering, Instagram, Snap, Snapchat, social media, Twitter

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Nielsen Completes Gracenote Acquisition

Nielsen announced on Wednesday that it had completed its acquisition of entertainment metadata provider Gracenote. Gracenote's data and technology is a key element of user interfaces and programming guides and. Continue reading

Bruce Houghton on 02/02/2017 in Music Business | Permalink | Comments (0)

Tags: Adobe Systems, Advertising, Android (operating system), Android application package, AOL, Bluetooth, Brett Wilson, Brightcove, CONFIG.SYS, Digital distribution

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If Music Is Digital Gold , Why Do We Always Treat It Like Digital Plastic? [BENJI ROGERS]

In the piece Benji Rogers bemoans the devaluation of music, and shares how the implementation of blockchain tech could make it so that ownership data was required for a song to even. Continue reading

Guest Post on 12/21/2016 in D.I.Y. | Permalink | Comments (0)

Tags: 4G, Advertising, Alan Cross, Amazoncom, Bitcoin, Blockchain (database), Cryptocurrency, music industry, Smart contract, The Huffington Post

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Facebook Discovers More Broken Metrics

In a follow up to their realization that they had accidentally been inflating a key video metric, Facebook recently revealed that were several additional audience metrics which have been being. Continue reading

Guest Post on 11/23/2016 in Music Business | Permalink | Comments (1)

Tags: Advertising, Advertising (Media Watch), Business Insider, ComScore, Earned media, Facebook, Facebook Instant Articles, Integral Ad Science, IPhone, Nielsen ratings

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