YouTube Offers Custom URLs To Fit Your Branding
Way back when you signed up to create your YouTube channel, the name you wanted may have been taken, or your band name, startup moniker or branding may have shifted. Continue reading
How Facebook’s Changes In Paid Advertising Will Affect Your Marketing Efforts
Facebook executives drew a line in the proverbial sand on Friday when they announced their plans to restructure the way posts placed by brands appear in newsfeeds. As if it. Continue reading
YouTube Adds Retroactive Product Placement | What You See, What You Get
When Universal first unveiled their intent to use retroactive product placement throughout their YouTube catalog, the idea wasn't exactly welcomes with open arms. Since the announcement, the inserting of new. Continue reading
Why The Spotify Uber Partnership Matters More Than You Think
[UPDATE 2] I admit to a bit of surprise when Uber's PR team reached out on Friday with a personal invite to "Please join Uber CEO Travis Kalanick and Special Partner Guest. Continue reading
3 Tips For Optimizing Your Music Ads On Facebook
By Danny Chang from the The Daily Rind. It is evident that native advertisements on Facebook are becoming an integral part of the user experience. Nevertheless, with Facebook rolling out. Continue reading
Complete Social Media Image Size Chart: Facebook, Twitter, Pinterest, YouTube & More [UPDATED]
Facebook, Twitter, Pinterest, YouTube and the ever growing list of social networks each have their own designs, rules and preferred image sizes for banners, profiles, posts and more. Keeping track. Continue reading
Spotify Asks Advertisers To Pay More So Listeners Can Hear (Almost) No Ads
Spotify wants sponsors to pay so that listeners will be interrupted by fewer ads. The streaming music service is pitching a new ad unit that would eliminate all the ads on. Continue reading
Pandora Stock Hitting New Highs For Second Day On Listener Growth and Auto Audio Ads
Yesterday Pandora's stock [P] hit new highs, and today is more of the same. On Monday Pandora announced both strong annual user growth and the rollout of in-car advertising with. Continue reading
Here Come The Commercials! Apple’s iAds Team Switches From Apps To iTunes Radio
Over the weekend Adweek reported that Apple's advertising unit is shifting focus from selling iOS app ads to selling ads for iTunes Radio. This switch was signaled by Apple's head. Continue reading
Why You Should Consider Non-Traditional Marketing
There is no easy way around it – change is hard. There are many benefits to old-school marketing but there are certainly perks to thinking outside the box. What if. Continue reading
Leaked Facebook Document Reveals Free Marketing Will Soon Be Thing Of The Past
An internal Facebook memo points to a future where the distribution of unpaid posts on the social network "decline over time" in favor of messages from advertisers. Several music marketers. Continue reading