5 ways to use music as a storytelling tool

While music is more accessible than ever, converting casual listeners into fans remains a big challenge. Storytelling is a great tool for communicating to listeners who you are – not. Continue reading

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Video tips & tricks for your music marketing strategy

For bands and artists, video is paramount when it comes to their music marketing strategy. In this piece, experts from Rotor Videos share advice, tip and trick on how to. Continue reading

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6 tips for (eventually) performing a concert

In person shows are still off the table for now, but as artists and audiences alike eagerly imagine a return to the bright lights of concert venue, here are a. Continue reading

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5 techniques for turning music livestreams into exciting events

By this point, it’s pretty clear that livestream concerts are here to stay, and while they give both artists and fans a certain versatility that conventional shows might not, it’s. Continue reading

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8 ways to improve your songwriting this year

While a fun and rewarding process on the occasions when it goes well, writing good music – like any skill – takes time to master. Here, we look at a. Continue reading

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What musicians should learn from entrepreneurs

In this piece, David Andrew Wiebe explains why artists need to recognize that they themselves are running a small business, and how the rules of entrepreneurship can help guide them. Continue reading

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Essential music industry contracts

Like it or not, contracts are the life blood of the music industry, and understanding how they work and why they’re necessary is key to avoiding disaster for you and. Continue reading

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Guide to contacting brands for music sponsorships, collaboration

The prospect of reaching out to brands for a sponsorship or collaboration can be intimidating, and laden with the fear of rejection. As is so often the case with these. Continue reading

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7 Things Musicians Ought To Be Investing Money In

Like with running any small time business, being a musician full time means you need to be smart about where you sink your money. Here, we look at seven of. Continue reading

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Why A Social Media Detox Can Benefit Your Music Career

While social media is certainly an important marketing tool, evidence suggests that constantly monitoring the numbers on your various feeds isn’t necessarily the best approach, and that taking some time. Continue reading

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