How Instagram’s Algorithm Works

While Instagram’s algorithm may seem random and inscrutable at first glance, there’s a method to the madness. Here, we break down some of the inner workings of the platform in. Continue reading

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How TikTok Chooses Its Recommendations #ForYou

TikTok owes much of its massive success to its expertly designed, AI-based algorithm. Here, we analyze some new information from TikTok itself on how exactly it comes with videos that. Continue reading

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The Lost Art Of The Song Segue

In this piece, we dig into the importance of the song segue. As playlists continue to be the dominant form of music consumption, cultivating a consistent mood and atmosphere makes. Continue reading

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5 Legit Ways To Game The YouTube Algorithm For More Views

Although an extremely valuable marketing tool, keeping up with YouTube and it’s ever-evolving inner workings can be a challenge. Still, we know enough about the algorithm to have a few. Continue reading

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How The The TikTok Algorithm Works

TikTok has something of a reputation for making its algorithm more inscrutable than many other social media platforms, and while there’s not silver bullet for hacking it, there are a. Continue reading

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Understanding Google’s Complex ‘Freshness Algorithm’

Turns out Google’s ‘freshness’ algorithm doesn’t actually reflect what’s newest, instead focusing on what’s already trending on Google. So is it worth piggy backing onto popular content in order to. Continue reading

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Getting It Done: The Week In D.I.Y & Indie Music

This week in independent and do it yourself music, we have handy tips on how to get fans to take more pictures at your next show, how misuse of the. Continue reading

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How The YouTube Algorithm Works: A Guide To Getting More Views

At over a billion users, YouTube has become a key component of any artist's online marketing strategy. This means it's important to play ball and work with the platforms algorithm. Continue reading

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How Facebook Determines What Appears In Your Feed

Facebook can be an important and useful social media platform, but the site changes its algorithms regulating what appears in a user's news feed so frequently, it can be difficult. Continue reading

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New Facebook Video Features: Suggested/Dedicated Video, Saved Bookmarks

Facebook recently announced that it plans to roll out several upgrades to their video platform including suggested videos, saved videos, and shareable lists, which could have far reaching implications for both. Continue reading

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