Austin Texas mural

Touring Economics: Why Concert Tickets Cost $150 in Austin But $68 in Cleveland

New data uncovers how venue competition and regional pricing patterns are reshaping the sustainability of live music in different U.S. cities.

Share on:
guitarist playing live in closeup

An Inside Look at How Brands Use Consumer Data to Source Aligned Music Talent

Our friends over at Luminate Data have shared their model for matching artists and consumer communities via Likability and Brand Endorsement consumer data. Learn more here.

Share on:
A festive Christmas scene featuring a smiling woman singing into a microphone next to a decorated, illuminated Christmas tree in a cozy holiday setting.

The Most Annoying Christmas Song of All Time? (The Data Has Spoken)

We dive in to America’s ultimate seasonal controversy: Is “All I Want for Christmas Is You” our favorite Christmas song, or our most hated?

Share on:
Data analytics dashboard illustrating social media growth, user engagement, and performance metrics for music and entertainment industry strategies.

4 Ways Artists Can Use YouTube Analytics to Grow Their Reach

YouTube’s guide for using analytics to help creators grow their channels offers artists some interesting tips and insights. Let’s take a look!

Share on:
VillVILL VEST logo on vibrant green background with abstract lines, modern digital branding for music, tech, or creative industries.

Music Marketing Case Study: Developing 3 artists at Vill Vill Vest

Over the course of five months, Chartmetric, Brak, and Vill Vill Vest helped develop Norwegian artists Metteson, Michelle Ullestad, and Slomosa. Here are the insights you can apply to your. Continue reading

Share on:
Analytics dashboard on mobile showing YouTube artist performance metrics for traffic sources, views, watch time, demographics, and top countries - digital music marketing insights for musicians.

Why all artists need Music Data Analytics Tools

In this article, artist advisor Rufy Ghazi explains how she uses music data analytics to take her artists to the next level in their careers. by Rufy Ghazi and Rutger Ansley Rosenborg. Continue reading

Share on:
Raising kane merchandise collection with branded hoodie, tote bag, notebook, and coffee cup featuring the raised kane logo and slogan for music industry advocacy and promotion.

Spotify studied music merch and offers 6 key insights and actions

Get to know how your fans think, listen to your music, and purchase your merch in this recent study done by Spotify For Artists. from the Spotify For Artists team. Continue reading

Share on:
Are TikTok Song IDs accurate

Secret reasons why TikTok users are growing is so fast

TikTok is different from other social media platforms. It has grown immensely in the last few years, and this article will explain why that is. A guest post by Bobby. Continue reading

Share on:
Young male music producer working in a professional recording studio with audio mixing equipment, headphones, and a laptop, focused on creating and mixing music tracks.

Getting the most out of streaming analytics data

For artists interested in tracking their performance, streaming services now offer up a whole host of analytical data. If aren’t numbers person, however, some of this information can be a. Continue reading

Share on:
TikTok and Reels

Where to find detailed TikTok analytics

For a platform as algorithm focused as TikTok, being able to find and utilize detailed analytics is important for bands and artists trying to successfully navigate the platform. Here, we. Continue reading

Share on:
Spreadsheet analytics on music industry trends and marketing strategies.

Artist Analytics: New Frontier For The Music Industry

In this new data-rich reality that artists find themselves in, utilizing data analytics has become an essential tool for achieving success in a music industry which is constantly evolving. Guest. Continue reading

Share on: