Music Supervision For The Second Screen

The way we listen to music has changed over the years. But has it become background noise to our television watching? In today's article, we explore how this has changed. Continue reading

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Spotify Expands 60 Day Free Trial, Days Before Apple Music Launch

Just days before next Tuesday's launch of Apple Music, Spotify is doing just what many industry insiders feared it would – expanding its free trial offering.

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Taylor Swift’s Newest Album “1989” Will Be Available On Apple Music

We may never know if there were backroom negotiations, payments were made (she insists not) or if Taylor Swift just liked how Apple reversed course after her open letter and. Continue reading

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This Just In: Taylor Swift Is Not The Savior Artists Need

I'm going to do something crazy and generally not advised on the internet: I'm going to try to make a nuanced argument that cannot be summarized just in the title. Continue reading

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Why Apple Music And Tidal Are The Right Business Models With The Wrong Optics

Since Spotify launched in 2010 the music business has been in an existential crisis. Convinced that ad-supported unlimited free access to on-demand music would ultimately grow recorded music revenues the major labels. Continue reading

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Apple Promotes Beats 1 Radio With Massive Time Square Billboard, Announces First Interview

So far we haven't seen much that's all that different about Apple's new music service scheduled to launch next Tuesday, June 30th.  One point of differentiation is Beats 1, the. Continue reading

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50% OFF MUSIC SALE! Apple To Pay Half Royalty Rate During 90 Free Trials

One by one yesterday, independent music trade groups and labels announced they would be signing revised contracts with Apple Music. It was a major victory for indies who had objected. Continue reading

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Apple Music Previews Is First Exclusive: Pharrell’s “Freedom”

[UPDATED] Apple Music has unveiled its first exclusive.  Pharrell Williams, the singer, songwriter and producer who single handedly brought the world the mega-hit "Happy" will release "Freedom" exclusively on Apple Music on launch day, June. Continue reading

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Spotify Acquires Beats’ Analytics Provider Seed Scientific

Spotify is betting big on data to help is survive the coming battle with Apple Music. After acquiring  The Echo Nest last year, Spotify has bought its second major analytics. Continue reading

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Social Media Networks By The Numbers 2015 [INFOGRAPHIC]

How many followers does each social network have and what is their age breakdown?  These key questions which, along with engagement, are key metrics that can help you decide where to. Continue reading

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Snapchat for Musicians: Snap Your Friends, Snap Your Fans

At this point, the only way you don't know about Snapchat is if you've been literally living under a rock. Even the most off-the-grid among us know that Snapchat is mobile platform that. Continue reading

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