Turning TV Placements Into Fan Engagement

On Music Think Tank, Ariel Hyatt continues on with her 1,000 true fans series. In this post, she interviews Mr. Robotic. Mr. Robotic gives insight into music placement on television. Continue reading

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This Week on MTT: 10 Marketing Lessons I Learned From KISS & In Defense of 1,000 True Fans

Several great essays appeared on MTT this week: Ariel Hyatt: In Defense of 1,000 True Fans Part IX Michael Brandvold:10 Marketing Lessons I Learned From KISS

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1,000 True Fans Theory At Work In Australia

On Music Think Tank, Ariel Hyatt brings her posts about 1,000 true fans to Australia. In the post, James Chatman (from Sydney) contributes to the 1,000 true fans theory. He. Continue reading

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Learning From Hits, Video Games Meet Music, Reflecting On 2010, & What If You Owned MTT

This week on Music Think Tank, we pause and reflect on this year. Ariel Hyatt has a four part exercise that will help everyone in the music industry look back. Continue reading

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A Four-Part New Year’s Exercise For Musicians

On Music Think Tank, Ariel Hyatt reminisces on this past year and poses some questions that you should answer. Her four part exercise will help artists or anyone in the. Continue reading

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What Is Twitter And The Evolving Music Industry

This week on Music Think Tank, we explored the meaning of Twitter and related monkeys to the music industry. Bruce Warila posed the question: What is Twitter? Twitter describes itself. Continue reading

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Scattered Monkeys – An Insider’s Perspective on the Evolving Music Industry

Ariel Hyatt is currently in the middle of hosting her Music Success in Nine Weeks Blogging Challenge, Wave 3. She has challenged artists to read her book and apply the. Continue reading

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CommerceSocial, Music Management, Facebook Ad Failures, Michael Laskow, & Steve Jobs Diss

This week on Music Think Tank, Michael Brandvold introduced the new tool, CommerceSocial, that allows fans to buy music directly from social media sites like Facebook. None Like Joshua wrote. Continue reading

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Michael Laskow of Taxi: Marketing + Entrepreneurial Skills = Music Business Success

On Music Think Tank, Ariel Hyatt expresses her passion about helping the next generation who want to make it in the music business understand what it takes to achieve that. Continue reading

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A Guide To Creating More Engaging Newsletters

Ariel Hyatt gives some great tips on writing engaging newsletters and emphasizes that newsletters are important especially if your audience is older than 24! A key theme for newsletters is. Continue reading

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Types Of Fans, Fan-Funding, Giving The Web A Voice, Cheaper Music, & Engaging Newsletters

This week on Music Think Tank, Jonathan Ostrow helped artists break down their fans into different categories.  Brian Hazard argued against fan funding and offered advice on how to benefit. Continue reading

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